Abstract
Summary
Global Social Networking App Market is valued approximately USD 49.09 billion in 2022 and is anticipated to grow with a compounded annual growth rate of more than 26.20% over the forecast period 2023-2030. Social Networking App are application based on Android, iOS and Microsoft which helps in connecting people all around the globe and allow them sharing information such as images, text and videos. It also allows them to talk live through various features such as video calls or textual conversation. Increasing number of smartphone users and increasing number of internet subscription are driving factors contributing in the growth of Global social Networking App Market.
According to Statista, in 2022, the number of smartphone network subscription worldwide has reached to 6.6 billion approx. and is expected to grow approximately 7.8 billion by 2028. With a significant rise in smartphone network subscription the requirement for social networking app among the users will increases to facilitate long distance connection. According to International Telecommunication Union (ITU), has estimated that approximately 5.3 billion people are using internet services in 2022 which is 66 % of the total world’s population approx. The rise of such factors will lead to the significant growth of the Global Social Networking App Market. However, country’s telecommunication policy and security concern may hamper the growth of the market. Moreover, advance technology and increasing use of IoT will emerge as to be the growth opportunities of Global Social Networking App Market.
The key regions considered for the Global Social Networking App Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. Asia Pacific region has dominated the market owing to the factors such as large population, rising number of smartphone users and increasing internet subscription which accounts mainly in countries like China and India and provides a large customer base in the world for Global Social Networking App Market. Moreover, Europe region is expected to be the fastest growing region due to their inclination towards the use of advance technology and standard of living that escalate the growth of Global Social Networking App Market.
Major market player included in this report are:
Reddit Inc.
Meta Platforms Inc.
Twitter Inc.
Meet Up
Tapebook
Tumblr
Rakuten Viber Inc.
Whisper Text LLC
Line Corporation
Yubo
Recent Developments in the Market:
In May 2023, slick a newly launched social networking platform for gen Z has raised USD 1.6 million in seed funding round by WEH ventures. This funding will further be going to use in enhancing the user experience and develop the new features to attract more users.
In March 2023, Meta CEO announced a new WhatsApp application for windows which will enable the use to make Video call up-to 8 people at one time and audio call with up-to 32 people.
Global Social Networking App Market Report Scope:
Historical Data – 2020 - 2021
Base Year for Estimation – 2022
Forecast period - 2023-2030
Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered – Market Place, Device Type, Revenue Source, Region
Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Customization Scope - Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Market Place:
Google Play Store
Apple iOS Store
Microsoft Store
Other
By Device Type:
Smartphone
Other
By Revenue Source:
Advertising
In-App Purchase
Paid App
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa
Table of Contents
1 Executive Summary
1.1 Market Snapshot
1.2 Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
1.2.1 Social Networking App Market, by Region, 2020-2030 (USD Billion)
1.2.2 Social Networking App Market, by Market Place, 2020-2030 (USD Billion)
1.2.3 Social Networking App Market, by Device type, 2020-2030 (USD Billion)
1.2.4 Social Networking App Market, by Revenue Source, 2020-2030 (USD Billion)
1.3 Key Trends
1.4 Estimation Methodology
1.5 Research Assumption
2 Global Social Networking App Market Definition and Scope
2.1 Objective of the Study
2.2 Market Definition & Scope
2.2.1 Industry Evolution
2.2.2 Scope of the Study
2.3 Years Considered for the Study
2.4 Currency Conversion Rates
3 Global Social Networking App Market Dynamics
3.1 Social Networking App Market Impact Analysis (2020-2030)
3.1.1 Market Drivers
- 3.1.1.1 Increasing Number of Smartphone Users
- 3.1.1.2 Increasing Number of Internet Subscription
3.1.2 Market Challenges
- 3.1.2.1 Country’s Telecommunication Policy
- 3.1.2.2 Security Concern
3.1.3 Market Opportunities
- 3.1.3.1 Advance Technology
- 3.1.3.2 Increasing Use of IoT
4 Global Social Networking App Market Industry Analysis
4.1 Porter’s 5 Force Model
4.1.1 Bargaining Power of Suppliers
4.1.2 Bargaining Power of Buyers
4.1.3 Threat of New Entrants
4.1.4 Threat of Substitutes
4.1.5 Competitive Rivalry
4.2 Porter’s 5 Force Impact Analysis
4.3 PEST Analysis
4.3.1 Political
4.3.2 Economical
4.3.3 Social
4.3.4 Technological
4.3.5 Environmental
4.3.6 Legal
4.4 Top investment opportunity
4.5 Top winning strategies
4.6 COVID-19 Impact Analysis
4.7 Disruptive Trends
4.8 Industry Expert Perspective
4.9 Analyst Recommendation & Conclusion
5 Global Social Networking App Market, by Market Place
5.1 Market Snapshot
5.2 Global Social Networking App Market by Market Place, Performance - Potential Analysis
5.3 Global Social Networking App Market Estimates & Forecasts by Market Place 2020-2030 (USD Billion)
5.4 Social Networking App Market, Sub Segment Analysis
5.4.1 Google Play Store
5.4.2 Apple iOS Store
5.4.3 Microsoft Store
5.4.4 Other
6 Global Social Networking App Market, by Device type
6.1 Market Snapshot
6.2 Global Social Networking App Market by Device type, Performance - Potential Analysis
6.3 Global Social Networking App Market Estimates & Forecasts by Device type 2020-2030 (USD Billion)
6.4 Social Networking App Market, Sub Segment Analysis
6.4.1 Smartphone
6.4.2 Other
7 Global Social Networking App Market, by Revenue Source
7.1 Market Snapshot
7.2 Global Social Networking App Market by Revenue Source, Performance - Potential Analysis
7.3 Global Social Networking App Market Estimates & Forecasts by Revenue Source 2020-2030 (USD Billion)
7.4 Social Networking App Market, Sub Segment Analysis
7.4.1 Advertising
7.4.2 In-App Purchase
7.4.3 Paid App
8 Global Social Networking App Market, Regional Analysis
8.1 Top Leading Countries
8.2 Top Emerging Countries
8.3 Social Networking App Market, Regional Market Snapshot
8.4 North America Social Networking App Market
8.4.1 U.S. Social Networking App Market
- 8.4.1.1 Market Place breakdown estimates & forecasts, 2020-2030
- 8.4.1.2 Device type breakdown estimates & forecasts, 2020-2030
- 8.4.1.3 Revenue Source breakdown estimates & forecasts, 2020-2030
8.4.2 Canada Social Networking App Market
8.5 Europe Social Networking App Market Snapshot
8.5.1 U.K. Social Networking App Market
8.5.2 Germany Social Networking App Market
8.5.3 France Social Networking App Market
8.5.4 Spain Social Networking App Market
8.5.5 Italy Social Networking App Market
8.5.6 Rest of Europe Social Networking App Market
8.6 Asia-Pacific Social Networking App Market Snapshot
8.6.1 China Social Networking App Market
8.6.2 India Social Networking App Market
8.6.3 Japan Social Networking App Market
8.6.4 Australia Social Networking App Market
8.6.5 South Korea Social Networking App Market
8.6.6 Rest of Asia Pacific Social Networking App Market
8.7 Latin America Social Networking App Market Snapshot
8.7.1 Brazil Social Networking App Market
8.7.2 Mexico Social Networking App Market
8.8 Middle East & Africa Social Networking App Market
8.8.1 Saudi Arabia Social Networking App Market
8.8.2 South Africa Social Networking App Market
8.8.3 Rest of Middle East & Africa Social Networking App Market
9 Competitive Intelligence
9.1 Key Company SWOT Analysis
9.1.1 Company 1
9.1.2 Company 2
9.1.3 Company 3
9.2 Top Market Strategies
9.3 Company Profiles
9.3.1 Reddit Inc
- 9.3.1.1 Key Information
- 9.3.1.2 Overview
- 9.3.1.3 Financial (Subject to Data Availability)
- 9.3.1.4 Product Summary
- 9.3.1.5 Recent Developments
9.3.2 Meta Platforms Inc
9.3.3 Twitter Inc
9.3.4 Meet Up
9.3.5 Tapebook
9.3.6 Tumblr
9.3.7 Rakuten Viber Inc
9.3.8 Whisper Text LLC
9.3.9 Line Corporation
9.3.10 Yubo
10 Research Process
10.1 Research Process
10.1.1 Data Mining
10.1.2 Analysis
10.1.3 Market Estimation
10.1.4 Validation
10.1.5 Publishing
10.2 Research Attributes
10.3 Research Assumption