This report provides a comprehensive analysis of the global poultry (broiler) market, projecting steady growth from 2025 through 2032. It examines the entire industrial chain, from breeding and processing to retail and food service channels, segmented by type, breed, and geography. While driven by population growth, dietary shifts toward high-protein meats, and technological advancements in intensive farming, the industry faces challenges from disease outbreaks, feed cost volatility, and stringent environmental regulations. The study also evaluates competitive strategies and market opportunities across key global regions.

Market Overview

The global Poultry (Broiler) market size is projected to grow from US$ 317506 million in 2025 to US$ 419004 million in 2032, representing a compound annual growth rate (CAGR) of 3.9% from 2026 to 2032.

Industry Definition and Characteristics

Poultry (Broiler) refers to fast-growing meat-type chickens. The industry encompasses a complete industrial chain including:

• Breeding
• Hatching
• Farming
• Slaughter
• Processing
• Cold-chain logistics

Key Economic Indicators:

• Live Broiler Average Price: Approximately 7.0–8.0 yuan/kg
• Gross Margin: Ranges from 8%–20% across various segments
• Core Advantages: High feed conversion, short production cycles, and large-scale intensive production capabilities.

As a core segment of global livestock breeding and meat supply, the broiler industry serves as an important pillar of the global protein supply, covering the entire lifecycle from breeding and processing to transportation and sales.

Market Dynamics

Growth Drivers and Trends

The global development of the broiler industry is closely linked to several macro trends:

• Demographics and Economy: Global population growth and economic recovery in emerging markets are core drivers. Specifically, population expansion and rising disposable income in regions such as Asia and Africa have optimized dietary structures.
• Dietary Shifts: Due to nutritional advantages—specifically high protein and low fat—broilers are becoming the preferred protein source to replace red meat, driving continuous consumer demand.
• Technological Advancement: The short breeding cycle and strong adaptability of broilers, combined with the popularization of large-scale breeding technology, automated equipment, and epidemic prevention and control technology, are driving the industry toward high efficiency and standardization.
• Consumption Scenarios: The expansion of the global catering chain and the prepared food industry has broadened consumption scenarios, increasing demand for processed broiler products.
• Policy and Global Integration: Improvements in national agricultural support policies and food security systems support stable industry development, while the global layout of leading enterprises promotes optimal resource allocation and market vitality.

Market Challenges and Restraints

Despite steady expansion and strong demand, the industry faces several significant challenges:

• Epidemic Risks: Epidemic prevention and control pressure exists throughout the entire chain. The global spread of highly pathogenic avian influenza and other diseases leads to livestock losses, triggers consumer panic, and intensifies trade restrictions, affecting supply chain stability.
• Cost Volatility: Fluctuations in the price of core feed raw materials directly impact breeding profits. Small and medium-sized breeding entities often face weak risk resistance and difficulty managing cost pressures.
• Regulatory and Trade Barriers: Differences in regional standards for food safety, animal welfare, and environmental protection create hurdles. Cross-border trade is subject to strict quarantine and certification requirements, increasing compliance costs.
• Market Competition: The industry faces obvious homogeneous competition. The mid-to-low-end market experiences fierce price competition that compresses R&D capabilities, while the high-end market lacks sufficient brand differentiation.
• Environmental and Regional Disparities: Stricter environmental policies necessitate upgrades in breeding and processing, which can be difficult for some small and medium-sized entities to implement. Additionally, regional development is unbalanced, with emerging markets often lacking sufficient technical levels and industrial chain support.

Report Scope and Methodology

This research report by LP Information, Inc. (LPI), titled “Poultry (Broiler) Industry Forecast,” provides a comprehensive analysis of the global landscape. It reviews total world Poultry (Broiler) sales in 2025 and provides projected sales analysis for 2026 through 2032.

The report provides detailed insights into:

• Market segmentation by region, market sector, and sub-sector (expressed in US$ millions).
• Key trends related to product segmentation, company formation, revenue, and market share.
• Latest developments and M&A activity.
• Strategic analysis of leading global companies, focusing on their broiler portfolios, capabilities, market entry strategies, market positions, and geographic footprints.
• A nuanced view of the current state and future trajectory using a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs.

Market Segmentation

By Type

• Fresh Broiler
• Frozen Broiler

By Breeds

• White-Feathered Broiler
• Yellow-Feathered Broiler
• Others

By Channel

• Food and Beverage Channel
• Retail Channel
• Others

By Application

• Hypermarkets/Supermarkets
• Convenience Stores
• Online Retail
• Others

By Region

• Americas: United States, Canada, Mexico, Brazil
• APAC: China, Japan, Korea, Southeast Asia, India, Australia
• Europe: Germany, France, UK, Italy, Russia
• Middle East & Africa: Egypt, South Africa, Israel, Turkey, GCC Countries

Competitive Landscape

The following companies have been profiled based on primary expert input and analysis of their market coverage, product portfolio, and market penetration:

• JBS
• Tyson Foods, Inc.
• Cargill
• BRF
• Sanderson Farms Inc.
• Wens Foodstuff Group
• Perdue Farms Inc.
• Industrias Bachoco
• LDC
• Plukon Food Group B.V.
• Wayne Farm
• New Hope Liuhe
• MHP
• PHW-Gruppe
• Mountaire Farms
• Lihua Animal Husbandry
• Sunner Development
• Indian Broiler Group
• Shandong XIANTAN
• Minhe Animal Husbandry

Key Questions Addressed

• What is the 10-year outlook for the global Poultry (Broiler) market?
• What factors are driving Poultry (Broiler) market growth, globally and by region?
• Which technologies are poised for the fastest growth by market and region?
• How do Poultry (Broiler) market opportunities vary by end market size?
• How does Poultry (Broiler) break out by Type and by Application?

• 1 Scope of the Report

  • 1.1 Market Introduction

  • 1.2 Years Considered

  • 1.3 Research Objectives

  • 1.4 Market Research Methodology

  • 1.5 Research Process and Data Source

  • 1.6 Economic Indicators

  • 1.7 Currency Considered

  • 1.8 Market Estimation Caveats

• 2 Executive Summary

  • 2.1 World Market Overview

    • 2.1.1 Global Poultry (Broiler) Annual Sales 2021-2032

    • 2.1.2 World Current & Future Analysis for Poultry (Broiler) by Geographic Region, 2021, 2025 & 2032

    • 2.1.3 World Current & Future Analysis for Poultry (Broiler) by Country/Region, 2021, 2025 & 2032

  • 2.2 Poultry (Broiler) Segment by Type

    • 2.2.1 Fresh Broiler

    • 2.2.2 Frozen Broiler

    • 2.2.3 Poultry (Broiler) Sales by Type

      • 2.2.3.1 Global Poultry (Broiler) Sales Market Share by Type (2021-2026)
      • 2.2.3.2 Global Poultry (Broiler) Revenue and Market Share by Type (2021-2026)
      • 2.2.3.3 Global Poultry (Broiler) Sale Price by Type (2021-2026)

  • 2.3 Poultry (Broiler) Segment by Breeds

    • 2.3.1 White-Feathered Broiler

    • 2.3.2 Yellow-Feathered Broiler

    • 2.3.3 Others

    • 2.3.4 Poultry (Broiler) Sales by Breeds

      • 2.3.4.1 Global Poultry (Broiler) Sales Market Share by Breeds (2021-2026)
      • 2.3.4.2 Global Poultry (Broiler) Revenue and Market Share by Breeds (2021-2026)
      • 2.3.4.3 Global Poultry (Broiler) Sale Price by Breeds (2021-2026)

  • 2.4 Poultry (Broiler) Segment by Channel

    • 2.4.1 Food and Beverage Channel

    • 2.4.2 Retail Channel

    • 2.4.3 Others

    • 2.4.4 Poultry (Broiler) Sales by Channel

      • 2.4.4.1 Global Poultry (Broiler) Sales Market Share by Channel (2021-2026)
      • 2.4.4.2 Global Poultry (Broiler) Revenue and Market Share by Channel (2021-2026)
      • 2.4.4.3 Global Poultry (Broiler) Sale Price by Channel (2021-2026)

  • 2.5 Poultry (Broiler) Segment by Application

    • 2.5.1 Hypermarkets/Supermarkets

    • 2.5.2 Convenience Stores

    • 2.5.3 Online Retail

    • 2.5.4 Others

    • 2.5.5 Poultry (Broiler) Sales by Application

      • 2.5.5.1 Global Poultry (Broiler) Sale Market Share by Application (2021-2026)
      • 2.5.5.2 Global Poultry (Broiler) Revenue and Market Share by Application (2021-2026)
      • 2.5.5.3 Global Poultry (Broiler) Sale Price by Application (2021-2026)

• 3 Global by Company

  • 3.1 Global Poultry (Broiler) Breakdown Data by Company

    • 3.1.1 Global Poultry (Broiler) Annual Sales by Company (2021-2026)

    • 3.1.2 Global Poultry (Broiler) Sales Market Share by Company (2021-2026)

  • 3.2 Global Poultry (Broiler) Annual Revenue by Company (2021-2026)

    • 3.2.1 Global Poultry (Broiler) Revenue by Company (2021-2026)

    • 3.2.2 Global Poultry (Broiler) Revenue Market Share by Company (2021-2026)

  • 3.3 Global Poultry (Broiler) Sale Price by Company

  • 3.4 Key Manufacturers Poultry (Broiler) Producing Area Distribution, Sales Area, Product Type

    • 3.4.1 Key Manufacturers Poultry (Broiler) Product Location Distribution

    • 3.4.2 Players Poultry (Broiler) Products Offered

  • 3.5 Market Concentration Rate Analysis

    • 3.5.1 Competition Landscape Analysis

    • 3.5.2 Concentration Ratio (CR3, CR5 and CR10) & (2024-2026)

  • 3.6 New Products and Potential Entrants

  • 3.7 Market M&A Activity & Strategy

• 4 World Historic Review for Poultry (Broiler) by Geographic Region

  • 4.1 World Historic Poultry (Broiler) Market Size by Geographic Region (2021-2026)

    • 4.1.1 Global Poultry (Broiler) Annual Sales by Geographic Region (2021-2026)

    • 4.1.2 Global Poultry (Broiler) Annual Revenue by Geographic Region (2021-2026)

  • 4.2 World Historic Poultry (Broiler) Market Size by Country/Region (2021-2026)

    • 4.2.1 Global Poultry (Broiler) Annual Sales by Country/Region (2021-2026)

    • 4.2.2 Global Poultry (Broiler) Annual Revenue by Country/Region (2021-2026)

  • 4.3 Americas Poultry (Broiler) Sales Growth

  • 4.4 APAC Poultry (Broiler) Sales Growth

  • 4.5 Europe Poultry (Broiler) Sales Growth

  • 4.6 Middle East & Africa Poultry (Broiler) Sales Growth

• 5 Americas

  • 5.1 Americas Poultry (Broiler) Sales by Country

    • 5.1.1 Americas Poultry (Broiler) Sales by Country (2021-2026)

    • 5.1.2 Americas Poultry (Broiler) Revenue by Country (2021-2026)

  • 5.2 Americas Poultry (Broiler) Sales by Type (2021-2026)

  • 5.3 Americas Poultry (Broiler) Sales by Application (2021-2026)

  • 5.4 United States

  • 5.5 Canada

  • 5.6 Mexico

  • 5.7 Brazil

• 6 APAC

  • 6.1 APAC Poultry (Broiler) Sales by Region

    • 6.1.1 APAC Poultry (Broiler) Sales by Region (2021-2026)

    • 6.1.2 APAC Poultry (Broiler) Revenue by Region (2021-2026)

  • 6.2 APAC Poultry (Broiler) Sales by Type (2021-2026)

  • 6.3 APAC Poultry (Broiler) Sales by Application (2021-2026)

  • 6.4 China

  • 6.5 Japan

  • 6.6 South Korea

  • 6.7 Southeast Asia

  • 6.8 India

  • 6.9 Australia

  • 6.10 China Taiwan

• 7 Europe

  • 7.1 Europe Poultry (Broiler) by Country

    • 7.1.1 Europe Poultry (Broiler) Sales by Country (2021-2026)

    • 7.1.2 Europe Poultry (Broiler) Revenue by Country (2021-2026)

  • 7.2 Europe Poultry (Broiler) Sales by Type (2021-2026)

  • 7.3 Europe Poultry (Broiler) Sales by Application (2021-2026)

  • 7.4 Germany

  • 7.5 France

  • 7.6 UK

  • 7.7 Italy

  • 7.8 Russia

• 8 Middle East & Africa

  • 8.1 Middle East & Africa Poultry (Broiler) by Country

    • 8.1.1 Middle East & Africa Poultry (Broiler) Sales by Country (2021-2026)

    • 8.1.2 Middle East & Africa Poultry (Broiler) Revenue by Country (2021-2026)

  • 8.2 Middle East & Africa Poultry (Broiler) Sales by Type (2021-2026)

  • 8.3 Middle East & Africa Poultry (Broiler) Sales by Application (2021-2026)

  • 8.4 Egypt

  • 8.5 South Africa

  • 8.6 Israel

  • 8.7 Turkey

  • 8.8 GCC Countries

• 9 Market Drivers, Challenges and Trends

  • 9.1 Market Drivers & Growth Opportunities

  • 9.2 Market Challenges & Risks

  • 9.3 Industry Trends

• 10 Manufacturing Cost Structure Analysis

  • 10.1 Raw Material and Suppliers

  • 10.2 Manufacturing Cost Structure Analysis of Poultry (Broiler)

  • 10.3 Manufacturing Process Analysis of Poultry (Broiler)

  • 10.4 Industry Chain Structure of Poultry (Broiler)

• 11 Marketing, Distributors and Customer

  • 11.1 Sales Channel

    • 11.1.1 Direct Channels

    • 11.1.2 Indirect Channels

  • 11.2 Poultry (Broiler) Distributors

  • 11.3 Poultry (Broiler) Customer

• 12 World Forecast Review for Poultry (Broiler) by Geographic Region

  • 12.1 Global Poultry (Broiler) Market Size Forecast by Region

    • 12.1.1 Global Poultry (Broiler) Forecast by Region (2027-2032)

    • 12.1.2 Global Poultry (Broiler) Annual Revenue Forecast by Region (2027-2032)

  • 12.2 Americas Forecast by Country (2027-2032)

  • 12.3 APAC Forecast by Region (2027-2032)

  • 12.4 Europe Forecast by Country (2027-2032)

  • 12.5 Middle East & Africa Forecast by Country (2027-2032)

  • 12.6 Global Poultry (Broiler) Forecast by Type (2027-2032)

  • 12.7 Global Poultry (Broiler) Forecast by Application (2027-2032)

• 13 Key Players Analysis

  • 13.1 JBS

    • 13.1.1 JBS Company Information

    • 13.1.2 JBS Poultry (Broiler) Product Portfolios and Specifications

    • 13.1.3 JBS Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.1.4 JBS Main Business Overview

    • 13.1.5 JBS Latest Developments

  • 13.2 Tyson Foods, Inc.

    • 13.2.1 Tyson Foods, Inc. Company Information

    • 13.2.2 Tyson Foods, Inc. Poultry (Broiler) Product Portfolios and Specifications

    • 13.2.3 Tyson Foods, Inc. Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.2.4 Tyson Foods, Inc. Main Business Overview

    • 13.2.5 Tyson Foods, Inc. Latest Developments

  • 13.3 Cargill

    • 13.3.1 Cargill Company Information

    • 13.3.2 Cargill Poultry (Broiler) Product Portfolios and Specifications

    • 13.3.3 Cargill Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.3.4 Cargill Main Business Overview

    • 13.3.5 Cargill Latest Developments

  • 13.4 BRF

    • 13.4.1 BRF Company Information

    • 13.4.2 BRF Poultry (Broiler) Product Portfolios and Specifications

    • 13.4.3 BRF Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.4.4 BRF Main Business Overview

    • 13.4.5 BRF Latest Developments

  • 13.5 Sanderson Farms Inc.

    • 13.5.1 Sanderson Farms Inc. Company Information

    • 13.5.2 Sanderson Farms Inc. Poultry (Broiler) Product Portfolios and Specifications

    • 13.5.3 Sanderson Farms Inc. Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.5.4 Sanderson Farms Inc. Main Business Overview

    • 13.5.5 Sanderson Farms Inc. Latest Developments

  • 13.6 Wens Foodstuff Group

    • 13.6.1 Wens Foodstuff Group Company Information

    • 13.6.2 Wens Foodstuff Group Poultry (Broiler) Product Portfolios and Specifications

    • 13.6.3 Wens Foodstuff Group Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.6.4 Wens Foodstuff Group Main Business Overview

    • 13.6.5 Wens Foodstuff Group Latest Developments

  • 13.7 Perdue Farms Inc.

    • 13.7.1 Perdue Farms Inc. Company Information

    • 13.7.2 Perdue Farms Inc. Poultry (Broiler) Product Portfolios and Specifications

    • 13.7.3 Perdue Farms Inc. Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.7.4 Perdue Farms Inc. Main Business Overview

    • 13.7.5 Perdue Farms Inc. Latest Developments

  • 13.8 Industrias Bachoco

    • 13.8.1 Industrias Bachoco Company Information

    • 13.8.2 Industrias Bachoco Poultry (Broiler) Product Portfolios and Specifications

    • 13.8.3 Industrias Bachoco Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.8.4 Industrias Bachoco Main Business Overview

    • 13.8.5 Industrias Bachoco Latest Developments

  • 13.9 LDC

    • 13.9.1 LDC Company Information

    • 13.9.2 LDC Poultry (Broiler) Product Portfolios and Specifications

    • 13.9.3 LDC Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.9.4 LDC Main Business Overview

    • 13.9.5 LDC Latest Developments

  • 13.10 Plukon Food Group B.V.

    • 13.10.1 Plukon Food Group B.V. Company Information

    • 13.10.2 Plukon Food Group B.V. Poultry (Broiler) Product Portfolios and Specifications

    • 13.10.3 Plukon Food Group B.V. Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.10.4 Plukon Food Group B.V. Main Business Overview

    • 13.10.5 Plukon Food Group B.V. Latest Developments

  • 13.11 Wayne Farm

    • 13.11.1 Wayne Farm Company Information

    • 13.11.2 Wayne Farm Poultry (Broiler) Product Portfolios and Specifications

    • 13.11.3 Wayne Farm Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.11.4 Wayne Farm Main Business Overview

    • 13.11.5 Wayne Farm Latest Developments

  • 13.12 New Hope Liuhe

    • 13.12.1 New Hope Liuhe Company Information

    • 13.12.2 New Hope Liuhe Poultry (Broiler) Product Portfolios and Specifications

    • 13.12.3 New Hope Liuhe Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.12.4 New Hope Liuhe Main Business Overview

    • 13.12.5 New Hope Liuhe Latest Developments

  • 13.13 MHP

    • 13.13.1 MHP Company Information

    • 13.13.2 MHP Poultry (Broiler) Product Portfolios and Specifications

    • 13.13.3 MHP Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.13.4 MHP Main Business Overview

    • 13.13.5 MHP Latest Developments

  • 13.14 PHW-Gruppe

    • 13.14.1 PHW-Gruppe Company Information

    • 13.14.2 PHW-Gruppe Poultry (Broiler) Product Portfolios and Specifications

    • 13.14.3 PHW-Gruppe Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.14.4 PHW-Gruppe Main Business Overview

    • 13.14.5 PHW-Gruppe Latest Developments

  • 13.15 Mountaire Farms

    • 13.15.1 Mountaire Farms Company Information

    • 13.15.2 Mountaire Farms Poultry (Broiler) Product Portfolios and Specifications

    • 13.15.3 Mountaire Farms Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.15.4 Mountaire Farms Main Business Overview

    • 13.15.5 Mountaire Farms Latest Developments

  • 13.16 Lihua Animal Husbandry

    • 13.16.1 Lihua Animal Husbandry Company Information

    • 13.16.2 Lihua Animal Husbandry Poultry (Broiler) Product Portfolios and Specifications

    • 13.16.3 Lihua Animal Husbandry Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.16.4 Lihua Animal Husbandry Main Business Overview

    • 13.16.5 Lihua Animal Husbandry Latest Developments

  • 13.17 Sunner Development

    • 13.17.1 Sunner Development Company Information

    • 13.17.2 Sunner Development Poultry (Broiler) Product Portfolios and Specifications

    • 13.17.3 Sunner Development Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.17.4 Sunner Development Main Business Overview

    • 13.17.5 Sunner Development Latest Developments

  • 13.18 Indian Broiler Group

    • 13.18.1 Indian Broiler Group Company Information

    • 13.18.2 Indian Broiler Group Poultry (Broiler) Product Portfolios and Specifications

    • 13.18.3 Indian Broiler Group Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.18.4 Indian Broiler Group Main Business Overview

    • 13.18.5 Indian Broiler Group Latest Developments

  • 13.19 Shandong XIANTAN

    • 13.19.1 Shandong XIANTAN Company Information

    • 13.19.2 Shandong XIANTAN Poultry (Broiler) Product Portfolios and Specifications

    • 13.19.3 Shandong XIANTAN Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.19.4 Shandong XIANTAN Main Business Overview

    • 13.19.5 Shandong XIANTAN Latest Developments

  • 13.20 Minhe Animal Husbandry

    • 13.20.1 Minhe Animal Husbandry Company Information

    • 13.20.2 Minhe Animal Husbandry Poultry (Broiler) Product Portfolios and Specifications

    • 13.20.3 Minhe Animal Husbandry Poultry (Broiler) Sales, Revenue, Price and Gross Margin (2021-2026)

    • 13.20.4 Minhe Animal Husbandry Main Business Overview

    • 13.20.5 Minhe Animal Husbandry Latest Developments

• 14 Research Findings and Conclusion