Account-based marketing (ABM) platform is defined as a technology that enables marketers to run ABM programs at scale, including account selection, planning, engagement and reporting. In ABM programs, B2B marketers align with sales counterparts to engage a defined set of high-priority accounts and buying committee members with targeted marketing and content to help buyers explore and evaluate solutions.
LPI (LP Information)' newest research report, the “Account-Based Marketing Platform Industry Forecast” looks at past sales and reviews total world Account-Based Marketing Platform sales in 2022, providing a comprehensive analysis by region and market sector of projected Account-Based Marketing Platform sales for 2023 through 2029. With Account-Based Marketing Platform sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Account-Based Marketing Platform industry.
This Insight Report provides a comprehensive analysis of the global Account-Based Marketing Platform landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Account-Based Marketing Platform portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Account-Based Marketing Platform market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Account-Based Marketing Platform and breaks down the forecast by type, by application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Account-Based Marketing Platform.
The global Account-Based Marketing Platform market size is projected to grow from US$ million in 2022 to US$ million in 2029; it is expected to grow at a CAGR of % from 2023 to 2029.
United States market for Account-Based Marketing Platform is estimated to increase from US$ million in 2022 to US$ million by 2029, at a CAGR of % from 2023 through 2029.
China market for Account-Based Marketing Platform is estimated to increase from US$ million in 2022 to US$ million by 2029, at a CAGR of % from 2023 through 2029.
Europe market for Account-Based Marketing Platform is estimated to increase from US$ million in 2022 to US$ million by 2029, at a CAGR of % from 2023 through 2029.
Global key Account-Based Marketing Platform players cover Triblio, 6sense, Rollworks, Demandbase, Terminus, Jabmo, MRP, True Influence and Madison Logic, etc. In terms of revenue, the global two largest companies occupied for a share nearly % in 2022.
This report presents a comprehensive overview, market shares, and growth opportunities of Account-Based Marketing Platform market by product type, application, key players and key regions and countries.
Market Segmentation:
Segmentation by type
Display Advertising and Retargeting
Social Advertising
Content Syndication
Web Personalization
Email
Segmentation by application
Large Enterprises
SMEs
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Triblio
6sense
Rollworks
Demandbase
Terminus
Jabmo
MRP
True Influence
Madison Logic
Integrate
Rendmo
TechTarget

1 Scope of the Report 1.1 Market Introduction 1.2 Years Considered 1.3 Research Objectives 1.4 Market Research Methodology 1.5 Research Process and Data Source 1.6 Economic Indicators 1.7 Currency Considered 1.8 Market Estimation Caveats 2 Executive Summary 2.1 World Market Overview 2.1.1 Global Account-Based Marketing Platform Market Size 2018-2029 2.1.2 Account-Based Marketing Platform Market Size CAGR by Region 2018 VS 2022 VS 2029 2.2 Account-Based Marketing Platform Segment by Type 2.2.1 Display Advertising and Retargeting 2.2.2 Social Advertising 2.2.3 Content Syndication 2.2.4 Web Personalization 2.2.5 Email 2.3 Account-Based Marketing Platform Market Size by Type 2.3.1 Account-Based Marketing Platform Market Size CAGR by Type (2018 VS 2022 VS 2029) 2.3.2 Global Account-Based Marketing Platform Market Size Market Share by Type (2018-2023) 2.4 Account-Based Marketing Platform Segment by Application 2.4.1 Large Enterprises 2.4.2 SMEs 2.5 Account-Based Marketing Platform Market Size by Application 2.5.1 Account-Based Marketing Platform Market Size CAGR by Application (2018 VS 2022 VS 2029) 2.5.2 Global Account-Based Marketing Platform Market Size Market Share by Application (2018-2023) 3 Account-Based Marketing Platform Market Size by Player 3.1 Account-Based Marketing Platform Market Size Market Share by Players 3.1.1 Global Account-Based Marketing Platform Revenue by Players (2018-2023) 3.1.2 Global Account-Based Marketing Platform Revenue Market Share by Players (2018-2023) 3.2 Global Account-Based Marketing Platform Key Players Head office and Products Offered 3.3 Market Concentration Rate Analysis 3.3.1 Competition Landscape Analysis 3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2021-2023) 3.4 New Products and Potential Entrants 3.5 Mergers & Acquisitions, Expansion 4 Account-Based Marketing Platform by Regions 4.1 Account-Based Marketing Platform Market Size by Regions (2018-2023) 4.2 Americas Account-Based Marketing Platform Market Size Growth (2018-2023) 4.3 APAC Account-Based Marketing Platform Market Size Growth (2018-2023) 4.4 Europe Account-Based Marketing Platform Market Size Growth (2018-2023) 4.5 Middle East & Africa Account-Based Marketing Platform Market Size Growth (2018-2023) 5 Americas 5.1 Americas Account-Based Marketing Platform Market Size by Country (2018-2023) 5.2 Americas Account-Based Marketing Platform Market Size by Type (2018-2023) 5.3 Americas Account-Based Marketing Platform Market Size by Application (2018-2023) 5.4 United States 5.5 Canada 5.6 Mexico 5.7 Brazil 6 APAC 6.1 APAC Account-Based Marketing Platform Market Size by Region (2018-2023) 6.2 APAC Account-Based Marketing Platform Market Size by Type (2018-2023) 6.3 APAC Account-Based Marketing Platform Market Size by Application (2018-2023) 6.4 China 6.5 Japan 6.6 Korea 6.7 Southeast Asia 6.8 India 6.9 Australia 7 Europe 7.1 Europe Account-Based Marketing Platform by Country (2018-2023) 7.2 Europe Account-Based Marketing Platform Market Size by Type (2018-2023) 7.3 Europe Account-Based Marketing Platform Market Size by Application (2018-2023) 7.4 Germany 7.5 France 7.6 UK 7.7 Italy 7.8 Russia 8 Middle East & Africa 8.1 Middle East & Africa Account-Based Marketing Platform by Region (2018-2023) 8.2 Middle East & Africa Account-Based Marketing Platform Market Size by Type (2018-2023) 8.3 Middle East & Africa Account-Based Marketing Platform Market Size by Application (2018-2023) 8.4 Egypt 8.5 South Africa 8.6 Israel 8.7 Turkey 8.8 GCC Countries 9 Market Drivers, Challenges and Trends 9.1 Market Drivers & Growth Opportunities 9.2 Market Challenges & Risks 9.3 Industry Trends 10 Global Account-Based Marketing Platform Market Forecast 10.1 Global Account-Based Marketing Platform Forecast by Regions (2024-2029) 10.1.1 Global Account-Based Marketing Platform Forecast by Regions (2024-2029) 10.1.2 Americas Account-Based Marketing Platform Forecast 10.1.3 APAC Account-Based Marketing Platform Forecast 10.1.4 Europe Account-Based Marketing Platform Forecast 10.1.5 Middle East & Africa Account-Based Marketing Platform Forecast 10.2 Americas Account-Based Marketing Platform Forecast by Country (2024-2029) 10.2.1 United States Account-Based Marketing Platform Market Forecast 10.2.2 Canada Account-Based Marketing Platform Market Forecast 10.2.3 Mexico Account-Based Marketing Platform Market Forecast 10.2.4 Brazil Account-Based Marketing Platform Market Forecast 10.3 APAC Account-Based Marketing Platform Forecast by Region (2024-2029) 10.3.1 China Account-Based Marketing Platform Market Forecast 10.3.2 Japan Account-Based Marketing Platform Market Forecast 10.3.3 Korea Account-Based Marketing Platform Market Forecast 10.3.4 Southeast Asia Account-Based Marketing Platform Market Forecast 10.3.5 India Account-Based Marketing Platform Market Forecast 10.3.6 Australia Account-Based Marketing Platform Market Forecast 10.4 Europe Account-Based Marketing Platform Forecast by Country (2024-2029) 10.4.1 Germany Account-Based Marketing Platform Market Forecast 10.4.2 France Account-Based Marketing Platform Market Forecast 10.4.3 UK Account-Based Marketing Platform Market Forecast 10.4.4 Italy Account-Based Marketing Platform Market Forecast 10.4.5 Russia Account-Based Marketing Platform Market Forecast 10.5 Middle East & Africa Account-Based Marketing Platform Forecast by Region (2024-2029) 10.5.1 Egypt Account-Based Marketing Platform Market Forecast 10.5.2 South Africa Account-Based Marketing Platform Market Forecast 10.5.3 Israel Account-Based Marketing Platform Market Forecast 10.5.4 Turkey Account-Based Marketing Platform Market Forecast 10.5.5 GCC Countries Account-Based Marketing Platform Market Forecast 10.6 Global Account-Based Marketing Platform Forecast by Type (2024-2029) 10.7 Global Account-Based Marketing Platform Forecast by Application (2024-2029) 11 Key Players Analysis 11.1 Triblio 11.1.1 Triblio Company Information 11.1.2 Triblio Account-Based Marketing Platform Product Offered 11.1.3 Triblio Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.1.4 Triblio Main Business Overview 11.1.5 Triblio Latest Developments 11.2 6sense 11.2.1 6sense Company Information 11.2.2 6sense Account-Based Marketing Platform Product Offered 11.2.3 6sense Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.2.4 6sense Main Business Overview 11.2.5 6sense Latest Developments 11.3 Rollworks 11.3.1 Rollworks Company Information 11.3.2 Rollworks Account-Based Marketing Platform Product Offered 11.3.3 Rollworks Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.3.4 Rollworks Main Business Overview 11.3.5 Rollworks Latest Developments 11.4 Demandbase 11.4.1 Demandbase Company Information 11.4.2 Demandbase Account-Based Marketing Platform Product Offered 11.4.3 Demandbase Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.4.4 Demandbase Main Business Overview 11.4.5 Demandbase Latest Developments 11.5 Terminus 11.5.1 Terminus Company Information 11.5.2 Terminus Account-Based Marketing Platform Product Offered 11.5.3 Terminus Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.5.4 Terminus Main Business Overview 11.5.5 Terminus Latest Developments 11.6 Jabmo 11.6.1 Jabmo Company Information 11.6.2 Jabmo Account-Based Marketing Platform Product Offered 11.6.3 Jabmo Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.6.4 Jabmo Main Business Overview 11.6.5 Jabmo Latest Developments 11.7 MRP 11.7.1 MRP Company Information 11.7.2 MRP Account-Based Marketing Platform Product Offered 11.7.3 MRP Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.7.4 MRP Main Business Overview 11.7.5 MRP Latest Developments 11.8 True Influence 11.8.1 True Influence Company Information 11.8.2 True Influence Account-Based Marketing Platform Product Offered 11.8.3 True Influence Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.8.4 True Influence Main Business Overview 11.8.5 True Influence Latest Developments 11.9 Madison Logic 11.9.1 Madison Logic Company Information 11.9.2 Madison Logic Account-Based Marketing Platform Product Offered 11.9.3 Madison Logic Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.9.4 Madison Logic Main Business Overview 11.9.5 Madison Logic Latest Developments 11.10 Integrate 11.10.1 Integrate Company Information 11.10.2 Integrate Account-Based Marketing Platform Product Offered 11.10.3 Integrate Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.10.4 Integrate Main Business Overview 11.10.5 Integrate Latest Developments 11.11 Rendmo 11.11.1 Rendmo Company Information 11.11.2 Rendmo Account-Based Marketing Platform Product Offered 11.11.3 Rendmo Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.11.4 Rendmo Main Business Overview 11.11.5 Rendmo Latest Developments 11.12 TechTarget 11.12.1 TechTarget Company Information 11.12.2 TechTarget Account-Based Marketing Platform Product Offered 11.12.3 TechTarget Account-Based Marketing Platform Revenue, Gross Margin and Market Share (2018-2023) 11.12.4 TechTarget Main Business Overview 11.12.5 TechTarget Latest Developments 12 Research Findings and Conclusion