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Product Code MM0912918517PX
Published Date 2025/9/16
English231 PagesGlobal

Coil Coatings Market by Type (Polyester, Fluropolymer, and Others), Application (Steel & Aluminum), End-use Industry (Building & Construction, Automotive, and Other End-use Industries), and Region - Global Forecast to 2030 ‐ Materials / Chemicals Market


Report Thumbnail
Product Code MM0912918517PX◆The Sep 2026 edition is also likely available. We will check with the publisher immediately.
Published Date 2025/9/16
English 231 PagesGlobal

Coil Coatings Market by Type (Polyester, Fluropolymer, and Others), Application (Steel & Aluminum), End-use Industry (Building & Construction, Automotive, and Other End-use Industries), and Region - Global Forecast to 2030 ‐ Materials / Chemicals Market



Abstract

This report provides a comprehensive analysis of the global coil coatings market, which is projected to experience steady growth through 2030. Driven by increasing demand in the building, automotive, and appliance sectors, the market focuses on enhancing durability, corrosion resistance, and aesthetic appeal. Key highlights include the dominance of steel applications and the rising importance of fluoropolymer coatings for high-performance architectural needs. Additionally, the study examines regional trends, the shift toward sustainable low-VOC solutions, and the competitive landscape featuring major industry players.

Related Questions

USD 4.72 billion in 2025, USD 5.51 billion by 2030.

3.12% (2025-2030).

Akzo Nobel N.V., Axalta Coating Systems Ltd., PPG Industries, Inc., The Sherwin-Williams Company, Beckers Group, Nippon Paint Holdings Co., Ltd, Kansai Paint Co., Ltd., KCC Corporation, JSW Paints, Yung Chi Paint & Varnish Manufacturing Co., Ltd.

Rising adoption of pre-painted aluminum sheets in automotive, expansion of modern infrastructure projects, shift toward lightweight materials in appliances


Summary

Market Overview

The global coil coatings market is projected to grow from USD 4.72 billion in 2025 to USD 5.51 billion by 2030, expanding at a CAGR of 3.12% during the forecast period. This growth is driven by increasing demand across several sectors, including building & construction, automotive, appliances, and industrial equipment.

Coil coatings are essential for providing metal products with corrosion resistance, longevity, and aesthetic appeal, which are crucial for extending product life and reducing maintenance costs. The market is seeing a growing focus on sustainability as industries transition toward low-VOC, energy-efficient, and recyclable coatings to meet evolving environmental regulations. Furthermore, the increasing application of lightweight, pre-painted metals in automobiles and building structures is encouraging the adoption of coil coatings. The emphasis on durability, sustainability, and adherence to international regulations positions coil coatings as key enablers of efficiency and long-term value across various industries.

Market Segmentation and Insights

By Coating Type

  • Fluoropolymer: This segment accounted for the second-largest share of the coil coatings market in 2024 in terms of value. Driven by high resistance to UV, weather, and long-lasting color retention, fluoropolymer coatings are widely used in high-quality architectural applications such as curtain walls, roofing, and facades. Despite being more expensive than polyester coatings, their unrivaled performance in severe environments maintains strong demand.

By Application

  • Steel: In 2024, steel was the largest application of the global coil coatings market in terms of value. Its dominance is due to its extensive use in industrial spheres, electronic appliances, building structures, and other sectors. Coil-coated steel is a preferred substrate for roofing systems, wall cladding, and structural building materials because it effectively combines cost-effectiveness and durability with corrosion resistance and aesthetic appeal.

By End-Use Industry

  • Automotive: The automobile sector represented the second-largest end-use industry in terms of value in 2024. Growth is driven by the industry's focus on superior finishes, long life, and weight saving. Manufacturers are increasingly utilizing coil-coated metals for heat shields, interior trim, and panels to achieve design flexibility, corrosion resistance, and cost savings. The rise of electric vehicles and the demand for high-performance coatings with enhanced appearance and weatherability further consolidate the industry's reliance on coil coatings.
  • Building & Construction: Identified as a major driver of the industry.
  • Appliances: Identified as a growing sector for application.
  • Industrial Equipment: Identified as a growing sector for application.

By Region

  • North America: This is the second-largest region in the coil coatings market in terms of value as of 2024. Growth is propelled by rising demand for durable and energy-efficient building materials, alongside increasing investments in commercial and residential infrastructure. The region's market is further supported by the presence of major manufacturers such as Axalta Coating Systems Ltd., The Sherwin-Williams Company, and PPG Industries, Inc., which foster technological advancements and ensure a steady supply of high-performance coatings.
  • Europe: Represents 35% of the market.
  • Asia Pacific: Represents 20% of the market.
  • Rest of the World: Represents 5% of the market.

Market Demographics and Composition

By Company Type

  • Tier 1: 55%
  • Tier 2: 25%
  • Tier 3: 20%

By Designation

  • Directors: 50%
  • Managers: 30%
  • Others: 20%

Competitive Landscape

Key Players

The report profiles the following key industry players:

  • Akzo Nobel N.V. (Netherlands)
  • Axalta Coating Systems Ltd. (US)
  • Beckers Group (Germany)
  • JSW Paints (India)
  • Kansai Paint Co., Ltd. (Japan)
  • KCC Corporation (South Korea)
  • Nippon Paint Holdings Co., Ltd (Japan)
  • PPG Industries, Inc. (US)
  • The Sherwin-Williams Company (US)
  • Yung Chi Paint & Varnish Manufacturing Co., Ltd. (Taiwan)

Research Coverage and Methodology

This report segments the coil coatings market based on type, application, end-use industry, and region. It provides value estimations (in USD million) for the overall market size across various regions and includes a detailed analysis of key industry players, covering their business overviews, services, and key market-associated strategies.

Reasons to Buy This Report

This research provides a comprehensive view of the competitive landscape, emerging and high-growth segments, high-growth regions, and various market drivers, restraints, and opportunities through industry analysis, market share analysis of top players, and company profiles.

The report provides insights into the following areas:

  • Market Penetration: Comprehensive information regarding the coil coatings offered by top global players.
  • Analysis of Market Dynamics:
  • Drivers: Rising adoption of pre-painted aluminum sheets in the automotive sector, the expansion of modern infrastructure projects propelling coil coating utilization, and the shift toward lightweight materials in appliances.
  • Restraints: Volatility within raw material supply chains and the high capital investment required for coil coating lines.
  • Opportunities: Rising adoption in solar panels and the growing preference for green buildings.
  • Challenges: The necessity of adapting coil coatings to extreme climate conditions.
  • Product Development/Innovation: Detailed insights into research & development activities, upcoming technologies, and new product and service launches.
  • Market Development: Comprehensive analysis of lucrative emerging markets across different regions.
  • Market Diversification: Exhaustive information regarding untapped regions, new products, and recent developments in the global market.
  • Competitive Assessment: In-depth assessment of the manufacturing capabilities, products, strategies, and market shares of leading players.

Table of Contents

  • 1 INTRODUCTION 23

    • 1.1 STUDY OBJECTIVES 23
    • 1.2 MARKET DEFINITION 23
    • 1.3 STUDY SCOPE 24
      • 1.3.1 MARKETS COVERED AND REGIONAL SCOPE 24
      • 1.3.2 INCLUSIONS AND EXCLUSIONS 24
      • 1.3.3 YEARS CONSIDERED 26
      • 1.3.4 CURRENCY CONSIDERED 26
      • 1.3.5 UNIT CONSIDERED 26
    • 1.4 STAKEHOLDERS 26
    • 1.5 SUMMARY OF CHANGES 27
  • 2 RESEARCH METHODOLOGY 28

    • 2.1 RESEARCH DATA 28
      • 2.1.1 SECONDARY DATA 29
        • 2.1.1.1 Key data from secondary sources 29
      • 2.1.2 PRIMARY DATA 29
        • 2.1.2.1 Key primary participants 30
        • 2.1.2.2 Key industry insights 30
        • 2.1.2.3 Breakdown of primary interviews 31
    • 2.2 MARKET SIZE ESTIMATION 31
      • 2.2.1 BOTTOM-UP APPROACH 32
      • 2.2.2 TOP-DOWN APPROACH 33
    • 2.3 DATA TRIANGULATION 34
    • 2.4 GROWTH FORECAST 35
      • 2.4.1 SUPPLY-SIDE ANALYSIS 36
      • 2.4.2 DEMAND-SIDE ANALYSIS 36
    • 2.5 RESEARCH ASSUMPTIONS 37
    • 2.6 RESEARCH LIMITATIONS 38
    • 2.7 RISK ASSESSMENT 38
  • 3 EXECUTIVE SUMMARY 39

  • 4 PREMIUM INSIGHTS 42

    • 4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN COIL COATINGS MARKET 42
    • 4.2 COIL COATINGS MARKET, BY REGION 42
    • 4.3 ASIA PACIFIC COIL COATINGS MARKET, BY END-USE INDUSTRY AND COUNTRY 43
    • 4.4 COIL COATINGS MARKET, TYPE VS. REGION 43
    • 4.5 COIL COATINGS MARKET, BY COUNTRY 44
  • 5 MARKET OVERVIEW 45

    • 5.1 INTRODUCTION 45
    • 5.2 MARKET DYNAMICS 45
      • 5.2.1 DRIVERS 46
        • 5.2.1.1 Rising adoption of pre-painted aluminum sheets in
        • 5.2.1.2 Expansion of modern infrastructure projects 46
        • 5.2.1.3 Shift toward lightweight materials in appliance industry 46
      • 5.2.2 RESTRAINTS 47
        • 5.2.2.1 Volatility in raw material supply chains 47
        • 5.2.2.2 High capital investment in coil coating lines 47
      • 5.2.3 OPPORTUNITIES 47
        • 5.2.3.1 Rising adoption in solar industry 47
        • 5.2.3.2 Growing preference for green buildings 48
      • 5.2.4 CHALLENGES 48
        • 5.2.4.1 Failure in adapting to extreme climatic conditions 48
    • 5.3 PORTER’S FIVE FORCES ANALYSIS 49
      • 5.3.1 THREAT OF SUBSTITUTES 50
      • 5.3.2 THREAT OF NEW ENTRANTS 50
      • 5.3.3 BARGAINING POWER OF SUPPLIERS 50
      • 5.3.4 BARGAINING POWER OF BUYERS 50
      • 5.3.5 INTENSITY OF COMPETITIVE RIVALRY 51
    • 5.4 KEY STAKEHOLDERS AND BUYING CRITERIA 51
      • 5.4.1 KEY STAKEHOLDERS IN BUYING PROCESS 51
      • 5.4.2 BUYING CRITERIA 52
    • 5.5 MACROECONOMIC INDICATORS 53
      • 5.5.1 GDP TRENDS AND FORECAST 53
  • 6 INDUSTRY TRENDS 54

    • 6.1 SUPPLY CHAIN ANALYSIS 54
    • 6.2 PRICING ANALYSIS 55
      • 6.2.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY APPLICATION, 2024 55
      • 6.2.2 AVERAGE SELLING PRICE TREND, BY REGION 56
    • 6.3 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 57
    • 6.4 ECOSYSTEM ANALYSIS 58
    • 6.5 TECHNOLOGY ANALYSIS 60
      • 6.5.1 KEY TECHNOLOGIES 60
        • 6.5.1.1 Polyester coil coatings 60
        • 6.5.1.2 Fluoropolymer coil coatings 60
      • 6.5.2 COMPLIMENTARY TECHNOLOGIES 60
        • 6.5.2.1 Functional additives and pigment technologies 60
        • 6.5.2.2 AI-driven process controls 61
    • 6.6 CASE STUDY ANALYSIS 61
      • 6.6.1 SUSTAINABLE FACADE WITH BECKERS COIL COATINGS 61
      • 6.6.2 FLUROPON FINISH DELIVERS PERFORMANCE AND HERITAGE DESIGN 61
      • 6.6.3 CUSTOM COIL-APPLIED EPOXY COATINGS FOR DECORATIVE
    • 6.7 TRADE ANALYSIS 62
      • 6.7.1 IMPORT SCENARIO (HS CODE 721240) 62
      • 6.7.2 EXPORT SCENARIO (HS CODE 721240) 64
    • 6.8 REGULATORY LANDSCAPE 65
      • 6.8.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND
      • 6.8.2 REGULATORY FRAMEWORK 67
        • 6.8.2.1 ISO 14001: Environmental management systems 67
        • 6.8.2.2 ISO 9001: Quality management systems 68
    • 6.9 KEY CONFERENCES AND EVENTS, 2025-2026 68
    • 6.10 INVESTMENT AND FUNDING SCENARIO 68
    • 6.11 PATENT ANALYSIS 69
      • 6.11.1 APPROACH 69
      • 6.11.2 DOCUMENT TYPES 69
      • 6.11.3 TOP APPLICANTS 71
      • 6.11.4 JURISDICTION ANALYSIS 73
    • 6.12 IMPACT OF 2025 US TARIFF 74
      • 6.12.1 INTRODUCTION 74
      • 6.12.2 KEY TARIFF RATES 74
      • 6.12.3 PRICE IMPACT ANALYSIS 75
      • 6.12.4 IMPACT ON KEY COUNTRIES/REGIONS 75
        • 6.12.4.1 US 75
        • 6.12.4.2 Europe 76
        • 6.12.4.3 Asia Pacific 76
      • 6.12.5 IMPACT ON END-USE INDUSTRIES 77
    • 6.13 IMPACT OF AI/GEN AI ON COIL COATINGS MARKET 77
  • 7 COIL COATINGS MARKET, BY TYPE 80

    • 7.1 INTRODUCTION 81
    • 7.2 POLYESTER 82
      • 7.2.1 ENHANCED DURABILITY AND COST EFFICIENCY TO BOOST DEMAND 82
    • 7.3 FLUOROPOLYMER 84
      • 7.3.1 EXCELLENT CHEMICAL RESISTANCE TO DRIVE MARKET 84
    • 7.4 OTHER TYPES 86
  • 8 COIL COATINGS MARKET, BY APPLICATION 88

    • 8.1 INTRODUCTION 89
    • 8.2 STEEL 90
      • 8.2.1 GROWING INDUSTRIAL USE OF STEEL TO BOOST DEMAND 90
    • 8.3 ALUMINUM 92
      • 8.3.1 RISING USE OF LIGHTWEIGHT ALUMINUM TO DRIVE MARKET 92
  • 9 COIL COATINGS MARKET, BY END-USE INDUSTRY 94

    • 9.1 INTRODUCTION 95
    • 9.2 BUILDING & CONSTRUCTION 97
      • 9.2.1 INFRASTRUCTURE EXPANSION TO BOOST DEMAND 97
    • 9.3 AUTOMOTIVE 98
      • 9.3.1 INNOVATION IN VEHICLE DESIGN TO PROPEL DEMAND 98
    • 9.4 OTHER END-USE INDUSTRIES 100
  • 10 COIL COATINGS MARKET, BY REGION 102

    • 10.1 INTRODUCTION 103
    • 10.2 ASIA PACIFIC 105
      • 10.2.1 CHINA 110
        • 10.2.1.1 Strong domestic automobile manufacturing and rising
      • 10.2.2 JAPAN 111
        • 10.2.2.1 Rising consumer demand for modern appliances and electronics
      • 10.2.3 INDIA 112
        • 10.2.3.1 Rapid industrialization to drive demand 112
      • 10.2.4 SOUTH KOREA 114
        • 10.2.4.1 Government-led initiatives for supporting sustainable construction and modernization of infrastructure to drive market 114
    • 10.3 NORTH AMERICA 115
      • 10.3.1 US 121
        • 10.3.1.1 Strong industrial landscape to fuel market growth 121
      • 10.3.2 CANADA 122
        • 10.3.2.1 Focus on advanced research and development to drive demand 122
      • 10.3.3 MEXICO 123
        • 10.3.3.1 Rising demand for household appliances with durable and
    • 10.4 EUROPE 124
      • 10.4.1 GERMANY 130
        • 10.4.1.1 Automotive industry leadership to boost market 130
      • 10.4.2 FRANCE 132
        • 10.4.2.1 Rising consumer preference for premium home appliances
      • 10.4.3 UK 133
        • 10.4.3.1 Stringent regulatory framework emphasizing safety, sustainability, and environmental responsibility to propel market 133
      • 10.4.4 SPAIN 134
        • 10.4.4.1 Growth in residential and commercial renovation activities to
      • 10.4.5 ITALY 135
        • 10.4.5.1 Growing adoption of energy-efficient building materials to drive market 135
    • 10.5 MIDDLE EAST & AFRICA 137
      • 10.5.1 GCC COUNTRIES 142
        • 10.5.1.1 Saudi Arabia 142
          • 10.5.1.1.1 Growth in large-scale building and construction
      • 10.5.2 SOUTH AFRICA 143
        • 10.5.2.1 Rising automobile manufacturing and component production
    • 10.6 SOUTH AMERICA 144
      • 10.6.1 BRAZIL 149
        • 10.6.1.1 Economic growth to drive adoption 149
      • 10.6.2 ARGENTINA 150
        • 10.6.2.1 Increasing furniture manufacturing supported by design-driven demand to propel market 150
  • 11 COMPETITIVE LANDSCAPE 152

    • 11.1 INTRODUCTION 152
    • 11.2 KEY PLAYER STRATEGIES/RIGHT TO WIN 152
    • 11.3 MARKET SHARE ANALYSIS 154
    • 11.4 REVENUE ANALYSIS 156
    • 11.5 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024 157
      • 11.5.1 STARS 157
      • 11.5.2 EMERGING LEADERS 157
      • 11.5.3 PERVASIVE PLAYERS 157
      • 11.5.4 PARTICIPANTS 157
      • 11.5.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024 159
        • 11.5.5.1 Company footprint 159
        • 11.5.5.2 Region footprint 160
        • 11.5.5.3 Type footprint 161
        • 11.5.5.4 Application footprint 162
        • 11.5.5.5 End-use industry footprint 163
    • 11.6 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024 164
      • 11.6.1 PROGRESSIVE COMPANIES 164
      • 11.6.2 RESPONSIVE COMPANIES 164
      • 11.6.3 DYNAMIC COMPANIES 164
      • 11.6.4 STARTING BLOCKS 164
      • 11.6.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024 165
        • 11.6.5.1 Detailed list of key startups/SMEs 165
        • 11.6.5.2 Competitive benchmarking of key startups/SMEs 166
    • 11.7 BRAND/PRODUCT COMPARISON ANALYSIS 166
    • 11.8 COMPANY VALUATION AND FINANCIAL METRICS 168
    • 11.9 COMPETITIVE SCENARIO 169
      • 11.9.1 PRODUCT LAUNCHES 169
      • 11.9.2 DEALS 170
      • 11.9.3 EXPANSIONS 171
      • 11.9.4 OTHERS 172
  • 12 COMPANY PROFILES 173

    • 12.1 KEY PLAYERS 173
      • 12.1.1 AKZO NOBEL N.V 173
        • 12.1.1.1 Business overview 173
        • 12.1.1.2 Products/Solutions/Services offered 174
        • 12.1.1.3 Recent developments 175
          • 12.1.1.3.1 Product launches 175
          • 12.1.1.3.2 Deals 176
          • 12.1.1.3.3 Expansions 176
          • 12.1.1.3.4 Others 176
        • 12.1.1.4 MnM view 177
          • 12.1.1.4.1 Key strengths/Right to win 177
          • 12.1.1.4.2 Strategic choices 177
          • 12.1.1.4.3 Weaknesses/Competitive threats 177
      • 12.1.2 AXALTA COATING SYSTEMS LTD 178
        • 12.1.2.1 Business overview 178
        • 12.1.2.2 Products/Solutions/Services offered 179
        • 12.1.2.3 MnM view 180
          • 12.1.2.3.1 Key strengths/Right to win 180
          • 12.1.2.3.2 Strategic choices 180
          • 12.1.2.3.3 Weaknesses/Competitive threats 180
      • 12.1.3 PPG INDUSTRIES, INC 181
        • 12.1.3.1 Business overview 181
        • 12.1.3.2 Products/Solutions/Services offered 182
        • 12.1.3.3 Recent developments 183
          • 12.1.3.3.1 Product launches 183
          • 12.1.3.3.2 Deals 183
          • 12.1.3.3.3 Expansions 184
        • 12.1.3.4 MnM view 184
          • 12.1.3.4.1 Key strengths/Right to win 184
          • 12.1.3.4.2 Strategic choices 184
          • 12.1.3.4.3 Weaknesses/Competitive threats 184
      • 12.1.4 THE SHERWIN-WILLIAMS COMPANY 185
        • 12.1.4.1 Business overview 185
        • 12.1.4.2 Products/Solutions/Services offered 186
        • 12.1.4.3 Recent developments 187
          • 12.1.4.3.1 Product launches 187
          • 12.1.4.3.2 Deals 188
          • 12.1.4.3.3 Expansions 188
        • 12.1.4.4 MnM view 188
          • 12.1.4.4.1 Key strengths/Right to win 188
          • 12.1.4.4.2 Strategic choices 189
          • 12.1.4.4.3 Weaknesses/Competitive threats 189
      • 12.1.5 BECKERS GROUP 190
        • 12.1.5.1 Business overview 190
        • 12.1.5.2 Products/Solutions/Services offered 190
        • 12.1.5.3 Recent developments 191
          • 12.1.5.3.1 Product launches 191
          • 12.1.5.3.2 Deals 191
          • 12.1.5.3.3 Expansions 191
        • 12.1.5.4 MnM view 192
          • 12.1.5.4.1 Key strengths/Right to win 192
          • 12.1.5.4.2 Strategic choices 192
          • 12.1.5.4.3 Weaknesses/Competitive threats 192
      • 12.1.6 NIPPON PAINT HOLDINGS CO., LTD 193
        • 12.1.6.1 Business overview 193
        • 12.1.6.2 Products/Solutions/Services offered 194
        • 12.1.6.3 Recent developments 195
          • 12.1.6.3.1 Expansions 195
      • 12.1.7 KANSAI PAINT CO., LTD 196
        • 12.1.7.1 Business overview 196
        • 12.1.7.2 Products/Solutions/Services offered 197
        • 12.1.7.3 Recent developments 198
          • 12.1.7.3.1 Deals 198
          • 12.1.7.3.2 Expansions 198
      • 12.1.8 KCC CORPORATION 199
        • 12.1.8.1 Business overview 199
        • 12.1.8.2 Products/Solutions/Services offered 200
      • 12.1.9 JSW PAINTS 201
        • 12.1.9.1 Business overview 201
        • 12.1.9.2 Products/Solutions/Services offered 201
      • 12.1.10 YUNG CHI PAINT & VARNISH MFG. CO., LTD 202
        • 12.1.10.1 Business overview 202
        • 12.1.10.2 Products/Solutions/Services offered 203
    • 12.2 OTHER PLAYERS 204
      • 12.2.1 CLOVERDALE PAINT INC 204
      • 12.2.2 SALCHI METALCOAT S.R.L 205
      • 12.2.3 CONTINENTAL COATINGS 206
      • 12.2.4 REPLASA ADVANCED MATERIALS, S. A 207
      • 12.2.5 ALCEA S.P.A 208
      • 12.2.6 TITAN COATINGS, INC 209
      • 12.2.7 SPECTRUM INDUSTRIES LLC 210
      • 12.2.8 DYO BOYA FABRIKALARI SANAYI VE TICARET A.Ş 211
      • 12.2.9 HUEHOCO 212
      • 12.2.10 METALCOLOR SA 212
      • 12.2.11 UNIVERSAL CHEMICALS & COATINGS INC 213
      • 12.2.12 BHIMRAJKA MÄDER COATINGS PVT. LTD 213
      • 12.2.13 NOROO COIL COATINGS CO., LTD 214
      • 12.2.14 BRILLUX INDUSTRIAL COATINGS 214
      • 12.2.15 PERFECT INDUSTRIES GROUP HOLDINGS LTD 215
  • 13 ADJACENT AND RELATED MARKET 216

    • 13.1 INTRODUCTION 216
    • 13.2 LIMITATION 216
    • 13.3 INDUSTRIAL COATINGS MARKET 216
      • 13.3.1 MARKET DEFINITION 216
      • 13.3.2 MARKET OVERVIEW 216
    • 13.4 INDUSTRIAL COATINGS MARKET, BY REGION 217
      • 13.4.1 ASIA PACIFIC 217
      • 13.4.2 NORTH AMERICA 218
      • 13.4.3 EUROPE 219
      • 13.4.4 MIDDLE EAST & AFRICA 221
      • 13.4.5 SOUTH AMERICA 222
  • 14 APPENDIX 224

    • 14.1 DISCUSSION GUIDE 224
    • 14.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 227
    • 14.3 CUSTOMIZATION OPTIONS 229
    • 14.4 RELATED REPORTS 229
    • 14.5 AUTHOR DETAILS 230
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