Abstract
Summary
Beer Market Research Report Information Forecast till 2030
Market Overview
Beer Market is anticipated to register a notable CAGR of 6.64% during the forecast period of 2022-2030.
The Beer Market has seen critical development throughout the course of recent years, with a rising number of buyers going to low-alcohol and non-alcoholic beer. This pattern can be ascribed to developing wellbeing cognizance among buyers who are searching for refreshments with lower alcohol content. Furthermore, the rising notoriety of low-alcohol and non-alcoholic beer can be ascribed to changing purchaser inclinations and the accessibility of new items in the market.
One of the critical drivers of the developing interest for low-alcohol and non-alcoholic beer is changing purchaser inclinations. Numerous buyers are turning out to be more wellbeing cognizant and are searching for ways of diminishing their alcohol admission without forfeiting taste and happiness. Thus, they are going to low-alcohol and non-alcoholic beer as a better option in contrast to customary beer.
Another element adding to the development of this market is the rising number of health cognizant people. As indicated by a study directed by MRFR Investigation 2021, almost 21.5% of worldwide customers say they are effectively attempting to decrease their alcohol utilization.
Market Segment
Based on packaging type the Beer Market is bifurcated into cans and bottles. Based on type the market is divided into alcoholic and Non-alcoholic. The alcoholic beer segment comprises ale, lager, stout, ale, and every other beer that is produced using malt fermentation.
The Beer Market based on consumer groups has been classified into, Gen Z, Gen X, Millennials, and Boomers. On-premises sales of beer are the distribution strategy that involved the direct sales of beer to consumers within the premises of the brewery or place of manufacturing.
Regional Analysis
The Beer Market has been filling consistently lately, with the North American beer market being one of the key regions adding to this development. The rising ubiquity of specialty beer and the developing interest for premium and super-premium beer are a portion of the key variables driving the development of the beer market in the US. The rising fame of low-alcohol beer and the rising pattern of wellbeing and health are likewise expected to add to the development of the beer market in the US. Also, the developing populace of youth combined with the consistently changing buyer inclinations towards the range of drinks has made beer famous in the region for a long time.
The North America Beer market represents the second-biggest market share.
Europe is one of the biggest beer markets on the planet, with a rich history and a different scope of beer societies. Significant nations in the European region like France, Germany, Ireland, the UK, and Russia have seen the vital contributing nations as a component of the utilization of alcoholic and non-alcoholic beers. Beer assumes a significant part in every European nation and is an essential piece of culture, legacy, and nourishment.
Major Players
The key players operating in the beer market are Heineken N.V. (Netherlands), Anheuser-Busch InBev (Belgium), Kirin Holdings Company (Japan), ASAHI GROUP HOLDINGS, LTD. (Japan), Molson Coors Beverage Company (US), Diageo Plc (UK), Carlsberg Breweries A/S (Denmark), Tsingtao Brewery Co. Ltd (China), The Boston Beer Company (US.
Table of Contents
1 EXECUTIVE SUMMARY 19
1.1 GLOBAL BEER MARKET, BY PACKAGING TYPE 21
1.2 GLOBAL BEER MARKET, BY CATEGORY 22
1.3 GLOBAL BEER MARKET, BY PRICE 23
1.4 GLOBAL BEER MARKET, BY PRODUCTION 24
1.5 GLOBAL BEER MARKET, BY CONSUMER GROUP 25
1.6 GLOBAL BEER MARKET, BY DISTRIBUTION CHANNEL 26
1.7 GLOBAL BEER MARKET, BY REGION 27
2 MARKET INTRODUCTION 28
2.1 DEFINITION 28
2.2 SCOPE OF THE STUDY 28
2.3 RESEARCH OBJECTIVE 28
2.4 MARKET STRUCTURE 28
3 RESEARCH METHODOLOGY 29
3.1 RESEARCH PROCESS 29
3.2 PRIMARY RESEARCH 30
3.3 SECONDARY RESEARCH 31
3.4 MARKET SIZE ESTIMATION 32
3.5 FORECAST MODEL 33
3.6 LIST OF ASSUMPTIONS & LIMITATIONS 34
4 MARKET DYNAMICS 35
4.1 INTRODUCTION 35
4.2 DRIVERS 36
4.2.1 GROWING DEMAND FOR LOW-ALCOHOL AND NON-ALCOHOLIC BEER 36
4.2.2 EXPANSION OF KEY PLAYERS IN EMERGING MARKETS COUPLED WITH GROWING DEMAND FOR BEER 37
4.2.3 DRIVERS IMPACT ANALYSIS 38
4.3 RESTRAINT 38
4.3.1 HIGH TAXES IMPOSED ON BEER IN CERTAIN COUNTRIES 38
4.3.2 STRINGENT REGULATIONS ON MARKETING AND ADVERTISING BEER IN SEVERAL REGIONS ARE
4.3.3 RESTRAINTS IMPACT ANALYSIS 40
4.4 OPPORTUNITY 40
4.4.1 INVESTMENT IN RESEARCH AND DEVELOPMENT OF NEW BEER PRODUCTS AND TECHNOLOGIES 40
4.5 CHALLENGES 41
4.5.1 INTENSE COMPETITION AMONG BEER MANUFACTURERS 41
5 MARKET FACTOR ANALYSIS 42
5.1 VALUE CHAIN ANALYSIS 42
5.1.1 RAW MATERIAL PROCUREMENT 43
5.1.2 MANUFACTURING 43
5.1.3 PACKAGING 45
5.2 SUPPLY CHAIN ANALYSIS 46
5.2.1 RAW MATERIALS SOURCING 46
5.2.2 MANUFACTURING 47
5.2.3 DISTRIBUTION 47
5.2.4 END-USER 47
5.3 PORTER'S FIVE FORCES MODEL 48
5.3.1 BARGAINING POWER OF SUPPLIERS 48
5.3.2 BARGAINING POWER OF BUYERS 49
5.3.3 THREAT OF NEW ENTRANTS 49
5.3.4 THREAT OF SUBSTITUTES 49
5.3.5 INTENSITY OF RIVALRY 50
5.4 IMPACT OF COVID-19 PANDEMIC ON GLOBAL BEER MARKET 50
5.4.1 IMPACT ON PRODUCTION 50
5.4.2 IMPACT ON ONLINE VS OFFLINE SALES 50
5.4.3 IMPACT ON PRICING 51
5.4.4 IMPACT ON OVERALL GLOBAL BEER MARKET 51
6 GLOBAL BEER MARKET, BY PACKAGING TYPE 52
6.1 OVERVIEW 52
6.1.1 GLOBAL BEER MARKET ESTIMATES & FORECAST, BY PACKAGING TYPE, 2022-2030 53
6.2 CANS 53
6.2.1 CANS: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 53
6.3 BOTTLES 54
6.3.1 BOTTLES: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 54
7 GLOBAL BEER MARKET, BY CATEGORY 55
7.1 OVERVIEW 55
7.1.1 GLOBAL BEER MARKET ESTIMATES & FORECAST, BY CATEGORY, 2022-2030 56
7.2 ALCOHOLIC 56
7.2.1 ALCOHOLIC: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 56
7.3 NON-ALCOHOLIC 57
7.3.1 NON-ALCOHOLIC: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 57
8 GLOBAL BEER MARKET, BY PRICE 58
8.1 OVERVIEW 58
8.1.1 GLOBAL BEER MARKET ESTIMATES & FORECAST, BY PRICE, 2022-2030 59
8.2 POPULAR-PRICED 59
8.2.1 POPULAR-PRICED: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 59
8.3 PREMIUM 60
8.3.1 PREMIUM: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 60
9 GLOBAL BEER MARKET, BY PRODUCTION 61
9.1 OVERVIEW 61
9.1.1 GLOBAL BEER MARKET ESTIMATES & FORECAST, BY PRODUCTION, 2022-2030 62
9.2 MACROBREWERY 62
9.2.1 MACROBREWERY: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 62
9.3 MICROBREWERY 63
9.3.1 MICROBREWERY: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 63
9.4 CRAFT BREWERY 64
9.4.1 CRAFT BREWERY: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 64
9.5 OTHERS 65
9.5.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 65
10 GLOBAL BEER MARKET, BY CONSUMER GROUP 66
10.1 OVERVIEW 66
10.1.1 GLOBAL BEER MARKET ESTIMATES & FORECAST, BY CONSUMER GROUP, 2022-2030 67
10.2 GEN Z 67
10.2.1 GEN Z: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 67
10.3 MILLENNIALS 68
10.3.1 MILLENNIALS: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 68
10.4 GEN X 69
10.4.1 GEN X: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 69
10.5 BOOMERS 70
10.5.1 BOOMERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 70
11 GLOBAL BEER MARKET, BY DISTRIBUTION CHANNEL 71
11.1 OVERVIEW 71
11.1.1 GLOBAL BEER MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2022-2030 72
11.2 ON-PREMISES 72
11.2.1 ON-PREMISES: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 72
11.3 SUPERMARKETS & HYPERMARKETS 73
11.3.1 SUPERMARKETS & HYPERMARKETS: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 73
11.4 SPECIALTY STORES 74
11.4.1 SPECIALTY STORES: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 74
11.5 ONLINE 75
11.5.1 ONLINE: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 75
11.6 OTHERS 76
11.6.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 76
12 GLOBAL BEER MARKET, BY REGION 77
12.1 INTRODUCTION 77
12.1.1 GLOBAL BEER MARKET ESTIMATES & FORECAST, BY REGION, 2022-2030 78
12.2 NORTH AMERICA 79
12.2.1 US 82
12.2.2 CANADA 83
12.2.3 MEXICO 85
12.3 EUROPE 87
12.3.1 GERMANY 90
12.3.2 UK 91
12.3.3 FRANCE 93
12.3.4 SPAIN 95
12.3.5 ITALY 96
12.3.6 REST OF EUROPE 98
12.4 ASIA-PACIFIC 100
12.4.1 CHINA 103
12.4.2 INDIA 104
12.4.3 JAPAN 106
12.4.4 AUSTRALIA & NEW ZEALAND 108
12.4.5 REST OF ASIA-PACIFIC 109
12.5 REST OF THE WORLD 111
12.5.1 SOUTH AMERICA 114
12.5.2 MIDDLE EAST 115
12.5.3 AFRICA 117
13 COMPETITIVE LANDSCAPE 119
13.1 INTRODUCTION 119
13.2 MARKET STRATEGY ANALYSIS 119
13.3 COMPETITIVE BENCHMARKING 120
13.4 KEY DEVELOPMENTS & GROWTH STRATEGIES 121
13.4.1 INVESTMENT 121
13.4.2 MERGER & ACQUISITIONS 122
13.4.3 PRODUCT LAUNCH 123
13.4.4 COLLABORATION 123
13.4.5 JOINT VENTURE 124
13.4.6 PARTNERSHIP 124
14 COMPANY PROFILES 125
14.1 ANHEUSER-BUSCH INBEV 125
14.1.1 COMPANY OVERVIEW 125
14.1.2 FINANCIAL OVERVIEW 126
14.1.3 PRODUCTS OFFERED 127
14.1.4 KEY DEVELOPMENTS 128
14.1.5 SWOT ANALYSIS 129
14.1.6 KEY STRATEGIES 129
14.2 HEINEKEN N.V 130
14.2.1 COMPANY OVERVIEW 130
14.2.2 FINANCIAL OVERVIEW 131
14.2.3 PRODUCTS OFFERED 132
14.2.4 KEY DEVELOPMENTS 132
14.2.5 SWOT ANALYSIS 133
14.2.6 KEY STRATEGIES 133
14.3 ASAHI GROUP HOLDINGS, LTD 134
14.3.1 COMPANY OVERVIEW 134
14.3.2 FINANCIAL OVERVIEW 135
14.3.3 PRODUCTS OFFERED 136
14.3.4 KEY DEVELOPMENTS 136
14.3.5 SWOT ANALYSIS 137
14.3.6 KEY STRATEGIES 138
14.4 KIRIN HOLDINGS COMPANY, LIMITED 139
14.4.1 COMPANY OVERVIEW 139
14.4.2 FINANCIAL OVERVIEW 139
14.4.3 PRODUCTS OFFERED 140
14.4.4 KEY DEVELOPMENTS 140
14.4.5 SWOT ANALYSIS 141
14.4.6 KEY STRATEGIES 141
14.5 DIAGEO PLC 142
14.5.1 COMPANY OVERVIEW 142
14.5.2 FINANCIAL OVERVIEW 142
14.5.3 PRODUCTS OFFERED 143
14.5.4 KEY DEVELOPMENTS 143
14.5.5 SWOT ANALYSIS 144
14.5.6 KEY STRATEGIES 144
14.6 THE BOSTON BEER COMPANY 145
14.6.1 COMPANY OVERVIEW 145
14.6.2 FINANCIAL OVERVIEW 145
14.6.3 PRODUCTS OFFERED 146
14.6.4 KEY DEVELOPMENTS 146
14.6.5 SWOT ANALYSIS 147
14.6.6 KEY STRATEGIES 147
14.7 MOLSON COORS BEVERAGE COMPANY 148
14.7.1 COMPANY OVERVIEW 148
14.7.2 FINANCIAL OVERVIEW 148
14.7.3 PRODUCTS OFFERED 149
14.7.4 KEY DEVELOPMENTS 149
14.7.5 SWOT ANALYSIS 150
14.7.6 KEY STRATEGIES 150
14.8 CARLSBERG BREWERIES A/S 151
14.8.1 COMPANY OVERVIEW 151
14.8.2 FINANCIAL OVERVIEW 151
14.8.3 PRODUCTS OFFERED 152
14.8.4 KEY DEVELOPMENTS 153
14.8.5 SWOT ANALYSIS 153
14.8.6 KEY STRATEGIES 153
14.9 CHINA RESOURCES BEER (HOLDINGS) COMPANY LIMITED 154
14.9.1 COMPANY OVERVIEW 154
14.9.2 FINANCIAL OVERVIEW 154
14.9.3 PRODUCTS OFFERED 155
14.9.4 KEY DEVELOPMENTS 155
14.9.5 SWOT ANALYSIS 155
14.9.6 KEY STRATEGIES 156
14.10 TSINGTAO BREWERY CO. LTD 157
14.10.1 COMPANY OVERVIEW 157
14.10.2 FINANCIAL OVERVIEW 157
14.10.3 PRODUCTS OFFERED 158
14.10.4 KEY DEVELOPMENTS 158
14.10.5 SWOT ANALYSIS 158
14.10.6 KEY STRATEGIES 159