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商品コード LP091290948CUM
出版日 2024/1/4
LP Information
英文136 ページグローバル

OTT(オーバー・ザ・トップ)のグローバル市場成長展望、2024年〜2030年

Global OTT Market Growth (Status and Outlook) 2024-2030


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商品コード LP091290948CUM◆2025年1月版も出版されている時期ですので、お問い合わせ後すぐに確認いたします。
出版日 2024/1/4
LP Information
英文 136 ページグローバル

OTT(オーバー・ザ・トップ)のグローバル市場成長展望、2024年〜2030年

Global OTT Market Growth (Status and Outlook) 2024-2030



全体要約

OTT市場について調査・分析を行った市場レポート。
2023年のグローバルOTT市場規模は数百万米ドルと評価され、2030年には成長が見込まれています。市場は安定した成長を示すと予測されており、製品の差別化やコスト削減、サプライチェーンの最適化が重要です。主要なOTT製造業者にはFacebook、Netflix、Google、Amazonなどがあり、上位3社が約45%の市場シェアを占めています。

OTT市場は、VoIP、SMS、アプリ、クラウドサービス、インターネットテレビなどのタイプに分かれ、家庭用と商業用のアプリケーションに応じたセグメンテーションが行われています。市場はアメリカ、アジア太平洋、ヨーロッパ、中東・アフリカの地域に分かれ、各地域での成長が期待されています。

関連する質問

Facebook, Twitter, LinkedIn, Netflix, Google, Skype (Microsoft Corporation), Amazon, YouTube (Google), Wechat, Apple, Rakuten, iQIYI, Tencent Video, Hulu, LLC, Oksusu (SK Broadband), Olleh TV (KT), Second TV (LGU+)

製品の差別化, コスト削減, サプライチェーンの最適化


概要

弊社のLPI (LP Information)の最新調査によると、2023年の世界OTT市場規模はXX米ドルと評価されました。下流市場での需要の高まりに伴い、OTTは2030年までにXX米ドルの再調整された規模を予測されており、レビュー期間中の年平均成長率(CAGR)はXX%です。
調査報告書は、全球OTT市場の成長可能性を強調しています。OTTは、将来の市場で安定した成長を示すことが期待されています。しかし、製品の差別化、コスト削減、サプライチェーンの最適化は、OTTの普及にとって重要です。市場プレーヤーは、研究開発に投資し、戦略的なパートナーシップを築き、進化する消費者の好みに合わせて提供内容を調整する必要があります。これにより、OTT市場が提供する巨大な機会を活かすことができます。
韓国では、主要なOTT製造業者はFacebook、Twitter、LinkedIn、Netflix、Google、Skype(マイクロソフト)、Amazon、YouTube(Google)、Wechat、Apple、楽天、iQIYI、テンセントビデオ、Hulu、LLC、Oksusu(SKブロードバンド)、Olleh TV(KT)、Second TV(LGU+)などです。上位3社は約45%の市場シェアを占めています。
主な特徴:
OTT市場に関する報告は、さまざまな側面を反映し、業界に対する貴重な洞察を提供します。
市場規模と成長:この調査報告書は、OTT市場の現在の規模と成長についての概要を提供します。歴史的データ、タイプ別の市場セグメンテーション(例:VoIP、SMS)、地域別の内訳を含む可能性があります。
市場の推進要因と課題:報告書は、政府の規制、環境問題、技術革新、消費者の嗜好の変化など、OTT市場の成長を促進する要因を特定し、分析することができます。また、インフラの制約、航続距離への不安、高い初期投資コストなど、業界が直面する課題も強調できます。
競争環境:この調査報告書は、OTT市場における競争環境の分析を提供します。主要なプレーヤーのプロフィール、市場シェア、戦略、製品提供が含まれています。また、新興プレーヤーとその市場に与える潜在的な影響も強調することができます。
技術の進展:研究報告書はOTT業界における最新の技術の進展について掘り下げることができます。これには、OTT技術の進歩、OTTの新規参入者、OTTの新たな投資、そしてOTTの未来を形作るその他の革新が含まれます。
下流の消費者の好み:この報告書は、OTT市場における顧客の消費行動や採用トレンドを明らかにすることができます。顧客の購買決定やOTT製品の好みに影響を与える要因が含まれています。
政府の政策とインセンティブ:この調査報告書は、OTT市場に対する政府の政策とインセンティブの影響を分析します。これには、規制枠組み、補助金、税制優遇措置、およびOTT市場の促進を目的としたその他の手段の評価が含まれる可能性があります。また、この報告書は、これらの政策が市場成長を促進する効果についても評価します。
環境影響と持続可能性:研究報告書はOTT市場の環境影響と持続可能性の側面を評価しています。
市場予測と将来の展望:実施された分析に基づき、調査報告書はOTT業界の市場予測と展望を提供します。これには、市場規模、成長率、地域トレンドの予測、技術の進展および政策の発展に関する予測が含まれます。
推奨事項と機会:この報告書は、業界の関係者、政策立案者、投資家への推奨事項で締めくくられています。市場プレーヤーが新たなトレンドを活かし、課題を克服し、OTT市場の成長と発展に貢献するための潜在的な機会を強調しています。
市場セグメンテーション:
OTT市場は種類と用途によって分かれています。2019年から2030年の期間において、セグメント間の成長は、種類別および用途別の消費価値に関する正確な計算と予測を提供します。
タイプ別セグメンテーション
VoIP
SMS
アプリ
クラウドサービス
インターネットテレビ
用途別セグメンテーション
家庭用品
商業
この報告書では、市場を地域別に分けています:
アメリカ大陸
アメリカ合衆国
カナダ
メキシコ
ブラジル
アジア太平洋地域
中国
日本
韓国
東南アジア
インド
オーストラリア
ヨーロッパ
ドイツ
フランス
イギリス
イタリア
ロシア
中東およびアフリカ
エジプト
南アフリカ
イスラエル
トルコ
GCC諸国
以下にプロフィールが紹介されている企業は、主要な専門家から収集した情報とその企業のカバレッジ、製品ポートフォリオ、市場浸透率を分析した結果に基づいて選定されました。
フェイスブック
ツイッター
LinkedIn
ネットフリックス
グーグル
スカイプ (マイクロソフト株式会社)
アマゾン
YouTube(グーグル)
ウィーチャット
アップル
楽天
アイチーイー
テンセントビデオ
フール、LLC
オクスス(SKブロードバンド)
オレルTV (KT)
セカンドテレビ (LGU+)

※以下の目次にて、具体的なレポートの構成をご覧頂けます。ご購入、無料サンプルご請求、その他お問い合わせは、ページ上のボタンよりお進みください。

目次

  • 1 調査範囲

    • 1.1 市場イントロダクション
    • 1.2 対象年
    • 1.3 調査目的
    • 1.4 市場調査手法
    • 1.5 調査プロセスとデータソース
    • 1.6 経済指標
    • 1.7 通貨
    • 1.8 市場予測における留意事項
  • 2 エグゼクティブサマリー

    • 2.1 世界市場概要
      • 2.1.1 グローバルのOTT市場規模、(2019年~2030年)
      • 2.1.2 OTT市場規模、CAGR(地域別)(2019年 vs 2023年 vs 2030年)
    • 2.2 OTTセグメント、タイプ別
      • 2.2.1 VoIP
      • 2.2.2 SMS
      • 2.2.3 アプリ
      • 2.2.4 クラウドサービス
      • 2.2.5 インターネット・テレビ
    • 2.3 OTT市場規模:タイプ別
      • 2.3.1 OTT市場規模、CAGR(タイプ別)(2019年 vs 2023年 vs 2030年)
      • 2.3.2 グローバルのOTT市場規模、市場シェア(タイプ別)(2019年~2024年)
    • 2.4 OTTセグメント、用途別
      • 2.4.1 家庭用
      • 2.4.2 商業用
    • 2.5 OTT市場規模:用途別
      • 2.5.1 OTT市場規模、CAGR(用途別)(2019年 vs 2023年 vs 2030年)
      • 2.5.2 グローバルのOTT市場規模、市場シェア(用途別)(2019年~2024年)
  • 3 OTT市場規模:プレイヤー別

    • 3.1 OTT市場規模、市場シェア(プレイヤー別)
      • 3.1.1 グローバルにおけるOTT市場の収益規模、プレイヤー別(2019年~2024年)
      • 3.1.2 グローバルにおけるOTT市場の収益シェア、プレイヤー別(2019年~2024年)
    • 3.2 グローバルのOTT市場キープレイヤー拠点および提供製品
    • 3.3 市場集中度分析
      • 3.3.1 競合情勢分析
      • 3.3.2 集中度レシオ(CR3、CR5、CR10)(2022年~2024年)
    • 3.4 新製品・潜在的参入
    • 3.5 M&A、拡大
  • 4 OTT、地域別

    • 4.1 OTT市場規模(地域別)(2019年~2024年)
    • 4.2 アメリカズにおけるOTT市場規模成長(2019年〜2024年)
    • 4.3 APACにおけるOTT市場規模成長(2019年〜2024年)
    • 4.4 ヨーロッパにおけるOTT市場規模成長(2019年〜2024年)
    • 4.5 中東・アフリカにおけるOTT市場規模成長(2019年〜2024年)
  • 5 アメリカズ

    • 5.1 アメリカズにおけるOTT市場規模、国別(2019年〜2024年)
    • 5.2 アメリカズにおけるOTT市場規模、タイプ別(2019年〜2024年)
    • 5.3 アメリカズにおけるOTT市場規模、用途別(2019年〜2024年)
    • 5.4 米国
    • 5.5 カナダ
    • 5.6 メキシコ
    • 5.7 ブラジル
  • 6 APAC

    • 6.1 APACにおけるOTT市場規模、地域別(2019年〜2024年)
    • 6.2 APACにおけるOTT市場規模、タイプ別(2019年〜2024年)
    • 6.3 APACにおけるOTT市場規模、用途別(2019年〜2024年)
    • 6.4 中国
    • 6.5 日本
    • 6.6 韓国
    • 6.7 東南アジア
    • 6.8 インド
    • 6.9 オーストラリア
  • 7 ヨーロッパ

    • 7.1 ヨーロッパのOTT 国別(2019年~2024年)
    • 7.2 ヨーロッパにおけるOTT市場規模、タイプ別(2019年〜2024年)
    • 7.3 ヨーロッパにおけるOTT市場規模、用途別(2019年〜2024年)
    • 7.4 ドイツ
    • 7.5 フランス
    • 7.6 英国
    • 7.7 イタリア
    • 7.8 ロシア
  • 8 中東・アフリカ

    • 8.1 中東・アフリカのOTT 地域別(2019年~2024年)
    • 8.2 中東・アフリカにおけるOTT市場規模、タイプ別(2019年〜2024年)
    • 8.3 中東・アフリカにおけるOTT市場規模、用途別(2019年〜2024年)
    • 8.4 エジプト
    • 8.5 南アフリカ
    • 8.6 イスラエル
    • 8.7 トルコ
    • 8.8 GCC地域
  • 9 市場ドライバー・課題・トレンド

    • 9.1 市場ドライバー・成長機会
    • 9.2 市場課題・リスク
    • 9.3 業界トレンド
  • 10 グローバルのOTT市場、市場予測

    • 10.1 グローバルのOTT、市場予測(地域別)(2025年~2030年)
      • 10.1.1 グローバルのOTT、市場予測(地域別)(2025年~2030年)
      • 10.1.2 アメリカズのOTT、市場予測
      • 10.1.3 APACのOTT、市場予測
      • 10.1.4 ヨーロッパのOTT、市場予測
      • 10.1.5 中東・アフリカのOTT、市場予測
    • 10.2 アメリカズのOTT、市場予測(国別)(2025年~2030年)
    • 10.3 APACのOTT、市場予測(地域別)(2025年~2030年)
    • 10.4 ヨーロッパのOTT、市場予測(国別)(2025年~2030年)
    • 10.5 中東・アフリカのOTT、市場予測(地域別)(2025年~2030年)
    • 10.6 グローバルのOTT、市場予測(タイプ別)(2025年~2030年)
    • 10.7 グローバルのOTT、市場予測(用途別)(2025年~2030年)
  • 11 キープレイヤー分析

    • 11.1 Facebook
      • 11.1.1 Facebook:企業情報
      • 11.1.2 Facebook:OTT分野の提供製品
      • 11.1.3 Facebook:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.1.4 Facebook:主要事業概要
      • 11.1.5 Facebook:直近の展開
    • 11.2 Twitter
      • 11.2.1 Twitter:企業情報
      • 11.2.2 Twitter:OTT分野の提供製品
      • 11.2.3 Twitter:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.2.4 Twitter:主要事業概要
      • 11.2.5 Twitter:直近の展開
    • 11.3 LinkedIn
      • 11.3.1 LinkedIn:企業情報
      • 11.3.2 LinkedIn:OTT分野の提供製品
      • 11.3.3 LinkedIn:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.3.4 LinkedIn:主要事業概要
      • 11.3.5 LinkedIn:直近の展開
    • 11.4 Netflix
      • 11.4.1 Netflix:企業情報
      • 11.4.2 Netflix:OTT分野の提供製品
      • 11.4.3 Netflix:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.4.4 Netflix:主要事業概要
      • 11.4.5 Netflix:直近の展開
    • 11.5 Google
      • 11.5.1 Google:企業情報
      • 11.5.2 Google:OTT分野の提供製品
      • 11.5.3 Google:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.5.4 Google:主要事業概要
      • 11.5.5 Google:直近の展開
    • 11.6 Skype \(Microsoft Corporation\)
      • 11.6.1 Skype \(Microsoft Corporation\):企業情報
      • 11.6.2 Skype \(Microsoft Corporation\):OTT分野の提供製品
      • 11.6.3 Skype \(Microsoft Corporation\):OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.6.4 Skype \(Microsoft Corporation\):主要事業概要
      • 11.6.5 Skype \(Microsoft Corporation\):直近の展開
    • 11.7 Amazon
      • 11.7.1 Amazon:企業情報
      • 11.7.2 Amazon:OTT分野の提供製品
      • 11.7.3 Amazon:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.7.4 Amazon:主要事業概要
      • 11.7.5 Amazon:直近の展開
    • 11.8 YouTube \(Google\)
      • 11.8.1 YouTube \(Google\):企業情報
      • 11.8.2 YouTube \(Google\):OTT分野の提供製品
      • 11.8.3 YouTube \(Google\):OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.8.4 YouTube \(Google\):主要事業概要
      • 11.8.5 YouTube \(Google\):直近の展開
    • 11.9 Wechat
      • 11.9.1 Wechat:企業情報
      • 11.9.2 Wechat:OTT分野の提供製品
      • 11.9.3 Wechat:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.9.4 Wechat:主要事業概要
      • 11.9.5 Wechat:直近の展開
    • 11.10 Apple
      • 11.10.1 Apple:企業情報
      • 11.10.2 Apple:OTT分野の提供製品
      • 11.10.3 Apple:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.10.4 Apple:主要事業概要
      • 11.10.5 Apple:直近の展開
    • 11.11 Rakuten
      • 11.11.1 Rakuten:企業情報
      • 11.11.2 Rakuten:OTT分野の提供製品
      • 11.11.3 Rakuten:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.11.4 Rakuten:主要事業概要
      • 11.11.5 Rakuten:直近の展開
    • 11.12 iQIYI
      • 11.12.1 iQIYI:企業情報
      • 11.12.2 iQIYI:OTT分野の提供製品
      • 11.12.3 iQIYI:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.12.4 iQIYI:主要事業概要
      • 11.12.5 iQIYI:直近の展開
    • 11.13 Tencent Video
      • 11.13.1 Tencent Video:企業情報
      • 11.13.2 Tencent Video:OTT分野の提供製品
      • 11.13.3 Tencent Video:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.13.4 Tencent Video:主要事業概要
      • 11.13.5 Tencent Video:直近の展開
    • 11.14 Hulu, LLC
      • 11.14.1 Hulu, LLC:企業情報
      • 11.14.2 Hulu, LLC:OTT分野の提供製品
      • 11.14.3 Hulu, LLC:OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.14.4 Hulu, LLC:主要事業概要
      • 11.14.5 Hulu, LLC:直近の展開
    • 11.15 Oksusu \(SK Broadband\)
      • 11.15.1 Oksusu \(SK Broadband\):企業情報
      • 11.15.2 Oksusu \(SK Broadband\):OTT分野の提供製品
      • 11.15.3 Oksusu \(SK Broadband\):OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.15.4 Oksusu \(SK Broadband\):主要事業概要
      • 11.15.5 Oksusu \(SK Broadband\):直近の展開
    • 11.16 Olleh TV \(KT\)
      • 11.16.1 Olleh TV \(KT\):企業情報
      • 11.16.2 Olleh TV \(KT\):OTT分野の提供製品
      • 11.16.3 Olleh TV \(KT\):OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.16.4 Olleh TV \(KT\):主要事業概要
      • 11.16.5 Olleh TV \(KT\):直近の展開
    • 11.17 Second TV \(LGU\+\)
      • 11.17.1 Second TV \(LGU\+\):企業情報
      • 11.17.2 Second TV \(LGU\+\):OTT分野の提供製品
      • 11.17.3 Second TV \(LGU\+\):OTT収益・グロスマージンおよび市場シェア(2019年~2024年)
      • 11.17.4 Second TV \(LGU\+\):主要事業概要
      • 11.17.5 Second TV \(LGU\+\):直近の展開
  • 12 調査の結果・結論

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Description

According to our LPI (LP Information) latest study, the global OTT market size was valued at US$ million in 2023. With growing demand in downstream market, the OTT is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period.
The research report highlights the growth potential of the global OTT market. OTT are expected to show stable growth in the future market. However, product differentiation, reducing costs, and supply chain optimization remain crucial for the widespread adoption of OTT. Market players need to invest in research and development, forge strategic partnerships, and align their offerings with evolving consumer preferences to capitalize on the immense opportunities presented by the OTT market.
In Korea, the key OTT manufacturers are Facebook, Twitter, LinkedIn, Netflix, Google, Skype (Microsoft Corporation), Amazon, YouTube (Google), Wechat, Apple, Rakuten, iQIYI, Tencent Video, Hulu, LLC, Oksusu (SK Broadband), Olleh TV (KT), Second TV (LGU+) etc. Top 3 companies occupied about 45% market share.
Key Features:
The report on OTT market reflects various aspects and provide valuable insights into the industry.
Market Size and Growth: The research report provide an overview of the current size and growth of the OTT market. It may include historical data, market segmentation by Type (e.g., VoIP, SMS), and regional breakdowns.
Market Drivers and Challenges: The report can identify and analyse the factors driving the growth of the OTT market, such as government regulations, environmental concerns, technological advancements, and changing consumer preferences. It can also highlight the challenges faced by the industry, including infrastructure limitations, range anxiety, and high upfront costs.
Competitive Landscape: The research report provides analysis of the competitive landscape within the OTT market. It includes profiles of key players, their market share, strategies, and product offerings. The report can also highlight emerging players and their potential impact on the market.
Technological Developments: The research report can delve into the latest technological developments in the OTT industry. This include advancements in OTT technology, OTT new entrants, OTT new investment, and other innovations that are shaping the future of OTT.
Downstream Procumbent Preference: The report can shed light on customer procumbent behaviour and adoption trends in the OTT market. It includes factors influencing customer ' purchasing decisions, preferences for OTT product.
Government Policies and Incentives: The research report analyse the impact of government policies and incentives on the OTT market. This may include an assessment of regulatory frameworks, subsidies, tax incentives, and other measures aimed at promoting OTT market. The report also evaluates the effectiveness of these policies in driving market growth.
Environmental Impact and Sustainability: The research report assess the environmental impact and sustainability aspects of the OTT market.
Market Forecasts and Future Outlook: Based on the analysis conducted, the research report provide market forecasts and outlook for the OTT industry. This includes projections of market size, growth rates, regional trends, and predictions on technological advancements and policy developments.
Recommendations and Opportunities: The report conclude with recommendations for industry stakeholders, policymakers, and investors. It highlights potential opportunities for market players to capitalize on emerging trends, overcome challenges, and contribute to the growth and development of the OTT market.
Market Segmentation:
OTT market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Segmentation by type
VoIP
SMS
Apps
Cloud Services
Internet Television
Segmentation by application
Household
Commercial
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Facebook
Twitter
LinkedIn
Netflix
Google
Skype (Microsoft Corporation)
Amazon
YouTube (Google)
Wechat
Apple
Rakuten
iQIYI
Tencent Video
Hulu, LLC
Oksusu (SK Broadband)
Olleh TV (KT)
Second TV (LGU+)

Table of Contents

  • 1 Scope of the Report

    • 1.1 Market Introduction
    • 1.2 Years Considered
    • 1.3 Research Objectives
    • 1.4 Market Research Methodology
    • 1.5 Research Process and Data Source
    • 1.6 Economic Indicators
    • 1.7 Currency Considered
    • 1.8 Market Estimation Caveats
  • 2 Executive Summary

    • 2.1 World Market Overview
      • 2.1.1 Global OTT Market Size 2019-2030
      • 2.1.2 OTT Market Size CAGR by Region 2019 VS 2023 VS 2030
    • 2.2 OTT Segment by Type
      • 2.2.1 VoIP
      • 2.2.2 SMS
      • 2.2.3 Apps
      • 2.2.4 Cloud Services
      • 2.2.5 Internet Television
    • 2.3 OTT Market Size by Type
      • 2.3.1 OTT Market Size CAGR by Type (2019 VS 2023 VS 2030)
      • 2.3.2 Global OTT Market Size Market Share by Type (2019-2024)
    • 2.4 OTT Segment by Application
      • 2.4.1 Household
      • 2.4.2 Commercial
    • 2.5 OTT Market Size by Application
      • 2.5.1 OTT Market Size CAGR by Application (2019 VS 2023 VS 2030)
      • 2.5.2 Global OTT Market Size Market Share by Application (2019-2024)
  • 3 OTT Market Size by Player

    • 3.1 OTT Market Size Market Share by Players
      • 3.1.1 Global OTT Revenue by Players (2019-2024)
      • 3.1.2 Global OTT Revenue Market Share by Players (2019-2024)
    • 3.2 Global OTT Key Players Head office and Products Offered
    • 3.3 Market Concentration Rate Analysis
      • 3.3.1 Competition Landscape Analysis
      • 3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2022-2024)
    • 3.4 New Products and Potential Entrants
    • 3.5 Mergers & Acquisitions, Expansion
  • 4 OTT by Regions

    • 4.1 OTT Market Size by Regions (2019-2024)
    • 4.2 Americas OTT Market Size Growth (2019-2024)
    • 4.3 APAC OTT Market Size Growth (2019-2024)
    • 4.4 Europe OTT Market Size Growth (2019-2024)
    • 4.5 Middle East & Africa OTT Market Size Growth (2019-2024)
  • 5 Americas

    • 5.1 Americas OTT Market Size by Country (2019-2024)
    • 5.2 Americas OTT Market Size by Type (2019-2024)
    • 5.3 Americas OTT Market Size by Application (2019-2024)
    • 5.4 United States
    • 5.5 Canada
    • 5.6 Mexico
    • 5.7 Brazil
  • 6 APAC

    • 6.1 APAC OTT Market Size by Region (2019-2024)
    • 6.2 APAC OTT Market Size by Type (2019-2024)
    • 6.3 APAC OTT Market Size by Application (2019-2024)
    • 6.4 China
    • 6.5 Japan
    • 6.6 Korea
    • 6.7 Southeast Asia
    • 6.8 India
    • 6.9 Australia
  • 7 Europe

    • 7.1 Europe OTT by Country (2019-2024)
    • 7.2 Europe OTT Market Size by Type (2019-2024)
    • 7.3 Europe OTT Market Size by Application (2019-2024)
    • 7.4 Germany
    • 7.5 France
    • 7.6 UK
    • 7.7 Italy
    • 7.8 Russia
  • 8 Middle East & Africa

    • 8.1 Middle East & Africa OTT by Region (2019-2024)
    • 8.2 Middle East & Africa OTT Market Size by Type (2019-2024)
    • 8.3 Middle East & Africa OTT Market Size by Application (2019-2024)
    • 8.4 Egypt
    • 8.5 South Africa
    • 8.6 Israel
    • 8.7 Turkey
    • 8.8 GCC Countries
  • 9 Market Drivers, Challenges and Trends

    • 9.1 Market Drivers & Growth Opportunities
    • 9.2 Market Challenges & Risks
    • 9.3 Industry Trends
  • 10 Global OTT Market Forecast

    • 10.1 Global OTT Forecast by Regions (2025-2030)
      • 10.1.1 Global OTT Forecast by Regions (2025-2030)
      • 10.1.2 Americas OTT Forecast
      • 10.1.3 APAC OTT Forecast
      • 10.1.4 Europe OTT Forecast
      • 10.1.5 Middle East & Africa OTT Forecast
    • 10.2 Americas OTT Forecast by Country (2025-2030)
      • 10.2.1 United States OTT Market Forecast
      • 10.2.2 Canada OTT Market Forecast
      • 10.2.3 Mexico OTT Market Forecast
      • 10.2.4 Brazil OTT Market Forecast
    • 10.3 APAC OTT Forecast by Region (2025-2030)
      • 10.3.1 China OTT Market Forecast
      • 10.3.2 Japan OTT Market Forecast
      • 10.3.3 Korea OTT Market Forecast
      • 10.3.4 Southeast Asia OTT Market Forecast
      • 10.3.5 India OTT Market Forecast
      • 10.3.6 Australia OTT Market Forecast
    • 10.4 Europe OTT Forecast by Country (2025-2030)
      • 10.4.1 Germany OTT Market Forecast
      • 10.4.2 France OTT Market Forecast
      • 10.4.3 UK OTT Market Forecast
      • 10.4.4 Italy OTT Market Forecast
      • 10.4.5 Russia OTT Market Forecast
    • 10.5 Middle East & Africa OTT Forecast by Region (2025-2030)
      • 10.5.1 Egypt OTT Market Forecast
      • 10.5.2 South Africa OTT Market Forecast
      • 10.5.3 Israel OTT Market Forecast
      • 10.5.4 Turkey OTT Market Forecast
      • 10.5.5 GCC Countries OTT Market Forecast
    • 10.6 Global OTT Forecast by Type (2025-2030)
    • 10.7 Global OTT Forecast by Application (2025-2030)
  • 11 Key Players Analysis

    • 11.1 Facebook
      • 11.1.1 Facebook Company Information
      • 11.1.2 Facebook OTT Product Offered
      • 11.1.3 Facebook OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.1.4 Facebook Main Business Overview
      • 11.1.5 Facebook Latest Developments
    • 11.2 Twitter
      • 11.2.1 Twitter Company Information
      • 11.2.2 Twitter OTT Product Offered
      • 11.2.3 Twitter OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.2.4 Twitter Main Business Overview
      • 11.2.5 Twitter Latest Developments
    • 11.3 LinkedIn
      • 11.3.1 LinkedIn Company Information
      • 11.3.2 LinkedIn OTT Product Offered
      • 11.3.3 LinkedIn OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.3.4 LinkedIn Main Business Overview
      • 11.3.5 LinkedIn Latest Developments
    • 11.4 Netflix
      • 11.4.1 Netflix Company Information
      • 11.4.2 Netflix OTT Product Offered
      • 11.4.3 Netflix OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.4.4 Netflix Main Business Overview
      • 11.4.5 Netflix Latest Developments
    • 11.5 Google
      • 11.5.1 Google Company Information
      • 11.5.2 Google OTT Product Offered
      • 11.5.3 Google OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.5.4 Google Main Business Overview
      • 11.5.5 Google Latest Developments
    • 11.6 Skype (Microsoft Corporation)
      • 11.6.1 Skype (Microsoft Corporation) Company Information
      • 11.6.2 Skype (Microsoft Corporation) OTT Product Offered
      • 11.6.3 Skype (Microsoft Corporation) OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.6.4 Skype (Microsoft Corporation) Main Business Overview
      • 11.6.5 Skype (Microsoft Corporation) Latest Developments
    • 11.7 Amazon
      • 11.7.1 Amazon Company Information
      • 11.7.2 Amazon OTT Product Offered
      • 11.7.3 Amazon OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.7.4 Amazon Main Business Overview
      • 11.7.5 Amazon Latest Developments
    • 11.8 YouTube (Google)
      • 11.8.1 YouTube (Google) Company Information
      • 11.8.2 YouTube (Google) OTT Product Offered
      • 11.8.3 YouTube (Google) OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.8.4 YouTube (Google) Main Business Overview
      • 11.8.5 YouTube (Google) Latest Developments
    • 11.9 Wechat
      • 11.9.1 Wechat Company Information
      • 11.9.2 Wechat OTT Product Offered
      • 11.9.3 Wechat OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.9.4 Wechat Main Business Overview
      • 11.9.5 Wechat Latest Developments
    • 11.10 Apple
      • 11.10.1 Apple Company Information
      • 11.10.2 Apple OTT Product Offered
      • 11.10.3 Apple OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.10.4 Apple Main Business Overview
      • 11.10.5 Apple Latest Developments
    • 11.11 Rakuten
      • 11.11.1 Rakuten Company Information
      • 11.11.2 Rakuten OTT Product Offered
      • 11.11.3 Rakuten OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.11.4 Rakuten Main Business Overview
      • 11.11.5 Rakuten Latest Developments
    • 11.12 iQIYI
      • 11.12.1 iQIYI Company Information
      • 11.12.2 iQIYI OTT Product Offered
      • 11.12.3 iQIYI OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.12.4 iQIYI Main Business Overview
      • 11.12.5 iQIYI Latest Developments
    • 11.13 Tencent Video
      • 11.13.1 Tencent Video Company Information
      • 11.13.2 Tencent Video OTT Product Offered
      • 11.13.3 Tencent Video OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.13.4 Tencent Video Main Business Overview
      • 11.13.5 Tencent Video Latest Developments
    • 11.14 Hulu, LLC
      • 11.14.1 Hulu, LLC Company Information
      • 11.14.2 Hulu, LLC OTT Product Offered
      • 11.14.3 Hulu, LLC OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.14.4 Hulu, LLC Main Business Overview
      • 11.14.5 Hulu, LLC Latest Developments
    • 11.15 Oksusu (SK Broadband)
      • 11.15.1 Oksusu (SK Broadband) Company Information
      • 11.15.2 Oksusu (SK Broadband) OTT Product Offered
      • 11.15.3 Oksusu (SK Broadband) OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.15.4 Oksusu (SK Broadband) Main Business Overview
      • 11.15.5 Oksusu (SK Broadband) Latest Developments
    • 11.16 Olleh TV (KT)
      • 11.16.1 Olleh TV (KT) Company Information
      • 11.16.2 Olleh TV (KT) OTT Product Offered
      • 11.16.3 Olleh TV (KT) OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.16.4 Olleh TV (KT) Main Business Overview
      • 11.16.5 Olleh TV (KT) Latest Developments
    • 11.17 Second TV (LGU+)
      • 11.17.1 Second TV (LGU+) Company Information
      • 11.17.2 Second TV (LGU+) OTT Product Offered
      • 11.17.3 Second TV (LGU+) OTT Revenue, Gross Margin and Market Share (2019-2024)
      • 11.17.4 Second TV (LGU+) Main Business Overview
      • 11.17.5 Second TV (LGU+) Latest Developments
  • 12 Research Findings and Conclusion

List of Tables Table 1. OTT Market Size CAGR by Region (2019 VS 2023 VS 2030) & ($ Millions) Table 2. Major Players of VoIP Table 3. Major Players of SMS Table 4. Major Players of Apps Table 5. Major Players of Cloud Services Table 6. Major Players of Internet Television Table 7. OTT Market Size CAGR by Type (2019 VS 2023 VS 2030) & ($ Millions) Table 8. Global OTT Market Size by Type (2019-2024) & ($ Millions) Table 9. Global OTT Market Size Market Share by Type (2019-2024) Table 10. OTT Market Size CAGR by Application (2019 VS 2023 VS 2030) & ($ Millions) Table 11. Global OTT Market Size by Application (2019-2024) & ($ Millions) Table 12. Global OTT Market Size Market Share by Application (2019-2024) Table 13. Global OTT Revenue by Players (2019-2024) & ($ Millions) Table 14. Global OTT Revenue Market Share by Player (2019-2024) Table 15. OTT Key Players Head office and Products Offered Table 16. OTT Concentration Ratio (CR3, CR5 and CR10) & (2022-2024) Table 17. New Products and Potential Entrants Table 18. Mergers & Acquisitions, Expansion Table 19. Global OTT Market Size by Regions 2019-2024 & ($ Millions) Table 20. Global OTT Market Size Market Share by Regions (2019-2024) Table 21. Global OTT Revenue by Country/Region (2019-2024) & ($ millions) Table 22. Global OTT Revenue Market Share by Country/Region (2019-2024) Table 23. Americas OTT Market Size by Country (2019-2024) & ($ Millions) Table 24. Americas OTT Market Size Market Share by Country (2019-2024) Table 25. Americas OTT Market Size by Type (2019-2024) & ($ Millions) Table 26. Americas OTT Market Size Market Share by Type (2019-2024) Table 27. Americas OTT Market Size by Application (2019-2024) & ($ Millions) Table 28. Americas OTT Market Size Market Share by Application (2019-2024) Table 29. APAC OTT Market Size by Region (2019-2024) & ($ Millions) Table 30. APAC OTT Market Size Market Share by Region (2019-2024) Table 31. APAC OTT Market Size by Type (2019-2024) & ($ Millions) Table 32. APAC OTT Market Size Market Share by Type (2019-2024) Table 33. APAC OTT Market Size by Application (2019-2024) & ($ Millions) Table 34. APAC OTT Market Size Market Share by Application (2019-2024) Table 35. Europe OTT Market Size by Country (2019-2024) & ($ Millions) Table 36. Europe OTT Market Size Market Share by Country (2019-2024) Table 37. Europe OTT Market Size by Type (2019-2024) & ($ Millions) Table 38. Europe OTT Market Size Market Share by Type (2019-2024) Table 39. Europe OTT Market Size by Application (2019-2024) & ($ Millions) Table 40. Europe OTT Market Size Market Share by Application (2019-2024) Table 41. Middle East & Africa OTT Market Size by Region (2019-2024) & ($ Millions) Table 42. Middle East & Africa OTT Market Size Market Share by Region (2019-2024) Table 43. Middle East & Africa OTT Market Size by Type (2019-2024) & ($ Millions) Table 44. Middle East & Africa OTT Market Size Market Share by Type (2019-2024) Table 45. Middle East & Africa OTT Market Size by Application (2019-2024) & ($ Millions) Table 46. Middle East & Africa OTT Market Size Market Share by Application (2019-2024) Table 47. Key Market Drivers & Growth Opportunities of OTT Table 48. Key Market Challenges & Risks of OTT Table 49. Key Industry Trends of OTT Table 50. Global OTT Market Size Forecast by Regions (2025-2030) & ($ Millions) Table 51. Global OTT Market Size Market Share Forecast by Regions (2025-2030) Table 52. Global OTT Market Size Forecast by Type (2025-2030) & ($ Millions) Table 53. Global OTT Market Size Forecast by Application (2025-2030) & ($ Millions) Table 54. Facebook Details, Company Type, OTT Area Served and Its Competitors Table 55. Facebook OTT Product Offered Table 56. Facebook OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 57. Facebook Main Business Table 58. Facebook Latest Developments Table 59. Twitter Details, Company Type, OTT Area Served and Its Competitors Table 60. Twitter OTT Product Offered Table 61. Twitter Main Business Table 62. Twitter OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 63. Twitter Latest Developments Table 64. LinkedIn Details, Company Type, OTT Area Served and Its Competitors Table 65. LinkedIn OTT Product Offered Table 66. LinkedIn Main Business Table 67. LinkedIn OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 68. LinkedIn Latest Developments Table 69. Netflix Details, Company Type, OTT Area Served and Its Competitors Table 70. Netflix OTT Product Offered Table 71. Netflix Main Business Table 72. Netflix OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 73. Netflix Latest Developments Table 74. Google Details, Company Type, OTT Area Served and Its Competitors Table 75. Google OTT Product Offered Table 76. Google Main Business Table 77. Google OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 78. Google Latest Developments Table 79. Skype (Microsoft Corporation) Details, Company Type, OTT Area Served and Its Competitors Table 80. Skype (Microsoft Corporation) OTT Product Offered Table 81. Skype (Microsoft Corporation) Main Business Table 82. Skype (Microsoft Corporation) OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 83. Skype (Microsoft Corporation) Latest Developments Table 84. Amazon Details, Company Type, OTT Area Served and Its Competitors Table 85. Amazon OTT Product Offered Table 86. Amazon Main Business Table 87. Amazon OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 88. Amazon Latest Developments Table 89. YouTube (Google) Details, Company Type, OTT Area Served and Its Competitors Table 90. YouTube (Google) OTT Product Offered Table 91. YouTube (Google) Main Business Table 92. YouTube (Google) OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 93. YouTube (Google) Latest Developments Table 94. Wechat Details, Company Type, OTT Area Served and Its Competitors Table 95. Wechat OTT Product Offered Table 96. Wechat Main Business Table 97. Wechat OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 98. Wechat Latest Developments Table 99. Apple Details, Company Type, OTT Area Served and Its Competitors Table 100. Apple OTT Product Offered Table 101. Apple Main Business Table 102. Apple OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 103. Apple Latest Developments Table 104. Rakuten Details, Company Type, OTT Area Served and Its Competitors Table 105. Rakuten OTT Product Offered Table 106. Rakuten OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 107. Rakuten Main Business Table 108. Rakuten Latest Developments Table 109. iQIYI Details, Company Type, OTT Area Served and Its Competitors Table 110. iQIYI OTT Product Offered Table 111. iQIYI Main Business Table 112. iQIYI OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 113. iQIYI Latest Developments Table 114. Tencent Video Details, Company Type, OTT Area Served and Its Competitors Table 115. Tencent Video OTT Product Offered Table 116. Tencent Video Main Business Table 117. Tencent Video OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 118. Tencent Video Latest Developments Table 119. Hulu, LLC Details, Company Type, OTT Area Served and Its Competitors Table 120. Hulu, LLC OTT Product Offered Table 121. Hulu, LLC Main Business Table 122. Hulu, LLC OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 123. Hulu, LLC Latest Developments Table 124. Oksusu (SK Broadband) Details, Company Type, OTT Area Served and Its Competitors Table 125. Oksusu (SK Broadband) OTT Product Offered Table 126. Oksusu (SK Broadband) Main Business Table 127. Oksusu (SK Broadband) OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 128. Oksusu (SK Broadband) Latest Developments Table 129. Olleh TV (KT) Details, Company Type, OTT Area Served and Its Competitors Table 130. Olleh TV (KT) OTT Product Offered Table 131. Olleh TV (KT) Main Business Table 132. Olleh TV (KT) OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 133. Olleh TV (KT) Latest Developments Table 134. Second TV (LGU+) Details, Company Type, OTT Area Served and Its Competitors Table 135. Second TV (LGU+) OTT Product Offered Table 136. Second TV (LGU+) Main Business Table 137. Second TV (LGU+) OTT Revenue ($ million), Gross Margin and Market Share (2019-2024) Table 138. Second TV (LGU+) Latest Developments List of Figures Figure 1. OTT Report Years Considered Figure 2. Research Objectives Figure 3. Research Methodology Figure 4. Research Process and Data Source Figure 5. Global OTT Market Size Growth Rate 2019-2030 ($ Millions) Figure 6. OTT Sales by Geographic Region (2019, 2023 & 2030) & ($ millions) Figure 7. OTT Sales Market Share by Country/Region (2023) Figure 8. OTT Sales Market Share by Country/Region (2019, 2023 & 2030) Figure 9. Global OTT Market Size Market Share by Type in 2023 Figure 10. OTT in Household Figure 11. Global OTT Market: Household (2019-2024) & ($ Millions) Figure 12. OTT in Commercial Figure 13. Global OTT Market: Commercial (2019-2024) & ($ Millions) Figure 14. Global OTT Market Size Market Share by Application in 2023 Figure 15. Global OTT Revenue Market Share by Player in 2023 Figure 16. Global OTT Market Size Market Share by Regions (2019-2024) Figure 17. Americas OTT Market Size 2019-2024 ($ Millions) Figure 18. APAC OTT Market Size 2019-2024 ($ Millions) Figure 19. Europe OTT Market Size 2019-2024 ($ Millions) Figure 20. Middle East & Africa OTT Market Size 2019-2024 ($ Millions) Figure 21. Americas OTT Value Market Share by Country in 2023 Figure 22. United States OTT Market Size Growth 2019-2024 ($ Millions) Figure 23. Canada OTT Market Size Growth 2019-2024 ($ Millions) Figure 24. Mexico OTT Market Size Growth 2019-2024 ($ Millions) Figure 25. Brazil OTT Market Size Growth 2019-2024 ($ Millions) Figure 26. APAC OTT Market Size Market Share by Region in 2023 Figure 27. APAC OTT Market Size Market Share by Type in 2023 Figure 28. APAC OTT Market Size Market Share by Application in 2023 Figure 29. China OTT Market Size Growth 2019-2024 ($ Millions) Figure 30. Japan OTT Market Size Growth 2019-2024 ($ Millions) Figure 31. Korea OTT Market Size Growth 2019-2024 ($ Millions) Figure 32. Southeast Asia OTT Market Size Growth 2019-2024 ($ Millions) Figure 33. India OTT Market Size Growth 2019-2024 ($ Millions) Figure 34. Australia OTT Market Size Growth 2019-2024 ($ Millions) Figure 35. Europe OTT Market Size Market Share by Country in 2023 Figure 36. Europe OTT Market Size Market Share by Type (2019-2024) Figure 37. Europe OTT Market Size Market Share by Application (2019-2024) Figure 38. Germany OTT Market Size Growth 2019-2024 ($ Millions) Figure 39. France OTT Market Size Growth 2019-2024 ($ Millions) Figure 40. UK OTT Market Size Growth 2019-2024 ($ Millions) Figure 41. Italy OTT Market Size Growth 2019-2024 ($ Millions) Figure 42. Russia OTT Market Size Growth 2019-2024 ($ Millions) Figure 43. Middle East & Africa OTT Market Size Market Share by Region (2019-2024) Figure 44. Middle East & Africa OTT Market Size Market Share by Type (2019-2024) Figure 45. Middle East & Africa OTT Market Size Market Share by Application (2019-2024) Figure 46. Egypt OTT Market Size Growth 2019-2024 ($ Millions) Figure 47. South Africa OTT Market Size Growth 2019-2024 ($ Millions) Figure 48. Israel OTT Market Size Growth 2019-2024 ($ Millions) Figure 49. Turkey OTT Market Size Growth 2019-2024 ($ Millions) Figure 50. GCC Country OTT Market Size Growth 2019-2024 ($ Millions) Figure 51. Americas OTT Market Size 2025-2030 ($ Millions) Figure 52. APAC OTT Market Size 2025-2030 ($ Millions) Figure 53. Europe OTT Market Size 2025-2030 ($ Millions) Figure 54. Middle East & Africa OTT Market Size 2025-2030 ($ Millions) Figure 55. United States OTT Market Size 2025-2030 ($ Millions) Figure 56. Canada OTT Market Size 2025-2030 ($ Millions) Figure 57. Mexico OTT Market Size 2025-2030 ($ Millions) Figure 58. Brazil OTT Market Size 2025-2030 ($ Millions) Figure 59. China OTT Market Size 2025-2030 ($ Millions) Figure 60. Japan OTT Market Size 2025-2030 ($ Millions) Figure 61. Korea OTT Market Size 2025-2030 ($ Millions) Figure 62. Southeast Asia OTT Market Size 2025-2030 ($ Millions) Figure 63. India OTT Market Size 2025-2030 ($ Millions) Figure 64. Australia OTT Market Size 2025-2030 ($ Millions) Figure 65. Germany OTT Market Size 2025-2030 ($ Millions) Figure 66. France OTT Market Size 2025-2030 ($ Millions) Figure 67. UK OTT Market Size 2025-2030 ($ Millions) Figure 68. Italy OTT Market Size 2025-2030 ($ Millions) Figure 69. Russia OTT Market Size 2025-2030 ($ Millions) Figure 70. Spain OTT Market Size 2025-2030 ($ Millions) Figure 71. Egypt OTT Market Size 2025-2030 ($ Millions) Figure 72. South Africa OTT Market Size 2025-2030 ($ Millions) Figure 73. Israel OTT Market Size 2025-2030 ($ Millions) Figure 74. Turkey OTT Market Size 2025-2030 ($ Millions) Figure 75. GCC Countries OTT Market Size 2025-2030 ($ Millions) Figure 76. Global OTT Market Size Market Share Forecast by Type (2025-2030) Figure 77. Global OTT Market Size Market Share Forecast by Application (2025-2030)

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