全体要約
2022年の世界の位置情報広告市場は、2029年までに成長が見込まれています。スマートフォンやモバイルデバイスの普及が、位置情報広告の重要な推進要因となっています。GPSやWi-Fi、ビーコンズ、NFCなどの位置追跡技術の進展により、広告主はユーザーのリアルタイムの位置を特定し、関連性の高い広告を配信できるようになりました。
位置情報広告は、ユーザーの地理的な位置に基づいてターゲット広告を配信する手法です。これにより、広告主はユーザーの周囲や好みに応じたパーソナライズされた広告を提供し、ユーザーのエンゲージメントを高め、広告キャンペーンの効果を向上させます。市場は、地域、業種、製品タイプに分かれており、リテール、ホスピタリティ、ヘルスケアなどのアプリケーションが含まれています。
関連する質問
Cirius Technologies, Foursquare, PlaceIQ, GroundTruth, Quotient, Groupon, Placecast, Scanbuy, Shopkick, Telenity, AdMoove, AdNear, Sekel Tech
スマートフォンとモバイルデバイスの普及, GPSやWi-Fiなどの位置追跡技術の進展, ユーザーの即時の周囲に関連した広告配信
概要
スマートフォンやその他のモバイルデバイスの普及は、位置情報に基づく広告の重要な推進力となっています。より多くの人々がこれらのデバイスを持ち歩くことで、広告主はユーザーの正確な位置に基づいてターゲティングし、関連する広告を配信することが可能になります。
GPS(全球測位システム)、Wi-Fi、ビーコンズ、NFC(近距離無線通信)などの位置情報追跡技術の進歩により、広告主はユーザーのリアルタイムの位置を特定しやすくなりました。これらの技術は、正確で最新の位置データを提供し、ターゲットを絞ったパーソナライズされた広告キャンペーンを可能にします。
位置情報に基づく広告は、高度にターゲットを絞ったパーソナライズされたマーケティングメッセージを可能にします。位置データを活用することで、広告主はユーザーの即時の周囲や好み、興味に関連した広告を配信することができます。この程度のパーソナライズは、ユーザーのエンゲージメントを高め、広告キャンペーンの効果を向上させます。
位置情報に基づく広告とは、個人の地理的位置に基づいてターゲット広告を配信する手法を指します。GPS、Wi-Fi、セルラー網などの技術を活用して、モバイルデバイスやその他の接続されたデバイスの位置を特定します。ユーザーの位置を把握することにより、広告主は特定のコンテキストに合わせた関連性の高い、タイムリーな広告を提供することができます。
LPI (LP Information)の最新の研究報告書「位置情報広告業界の予測」では、過去の販売データを調査し、2022年の世界の位置情報広告の総売上をレビューしています。また、2023年から2029年までの地域別および市場セクター別の位置情報広告売上の予測を包括的に分析しています。地域、市場セクター、サブセクター別に分類された位置情報広告の売上に基づき、この報告書は世界の位置情報広告業界に関する詳細な分析をUS$百万単位で提供。
このインサイトレポートは、世界の位置情報広告の状況に関する包括的な分析を提供し、製品セグメンテーション、企業形成、収益、市場シェア、最新の発展、M&A活動に関連する重要なトレンドを強調しています。また、このレポートでは、位置情報広告ポートフォリオと能力、市場参入戦略、市場ポジション、地理的な足跡に焦点を当て、グローバルな位置情報広告市場が加速する中で、これらの企業の独自の立ち位置をよりよく理解するために、主要なグローバル企業の戦略も分析しています。
このインサイトレポートは、位置情報広告の世界的な展望を形成する主要な市場動向、ドライバー、および影響因子を評価し、タイプ、アプリケーション、地理、そして市場規模ごとの予測を明確にして、新たな機会のポケットを強調しています。数百のボトムアップの定性的および定量的市場インプットに基づいた透明性のある方法論で、この研究の予測は、世界の位置情報広告の現状と将来の動向に関する非常に微妙な見解を提供します。
この報告書では、製品タイプ、アプリケーション、主要プレーヤー、主要地域および国による位置情報広告市場の包括的な概要、市場シェア、および成長機会を示しています。
市場のセグメンテーション:
タイプ別セグメンテーション
ジオフェンシング
地理的征服
ビーコンズ
ジオターゲティング
その他
アプリケーションによるセグメンテーション
小売業
ホスピタリティ
医療
BFSI (銀行、金融サービス、保険)
教育
運輸と物流
自動車
その他
この報告書は、地域別に市場を分割しています。
アメリカ大陸
アメリカ合衆国
カナダ
メキシコ
ブラジル
アジア太平洋地域
中国
日本
韓国
東南アジア
インド
オーストラリア
ヨーロッパ
ドイツ
フランス
イギリス
イタリア
ロシア
中東およびアフリカ
エジプト
南アフリカ
イスラエル
トルコ
GCC諸国
以下のプロファイルにある企業は、一次専門家からの情報収集と企業のカバレッジ、製品ポートフォリオ、市場浸透率の分析に基づいて選定されました。
シリウステクノロジーズ
フォースクエア
プレイスアイキュー
グラウンドトゥルース
商
グルーポン
プレイスキャスト
スキャンバイ
ショップキック
テレニティ
アドムーブ
アドニア
セケルテック
※以下の目次にて、具体的なレポートの構成をご覧頂けます。ご購入、無料サンプルご請求、その他お問い合わせは、ページ上のボタンよりお進みください。
目次
1 調査範囲
1.1 市場イントロダクション
1.2 対象年
1.3 調査目的
1.4 市場調査手法
1.5 調査プロセスとデータソース
1.6 経済指標
1.7 通貨
1.8 市場予測における留意事項
2 エグゼクティブサマリー
2.1 世界市場概要
2.1.1 グローバルの位置情報広告市場規模、(2018年~2029年)
2.1.2 位置情報広告市場規模、CAGR(地域別)(2018年 vs 2022年 vs 2029年)
2.2 位置情報広告セグメント、タイプ別
2.2.1 ジオ・フェンシング
2.2.2 ジオ征服
2.2.3 ビーコン
2.2.4 ジオ・ターゲティング
2.2.5 その他
2.3 位置情報広告市場規模:タイプ別
2.3.1 位置情報広告市場規模、CAGR(タイプ別)(2018年 vs 2022年 vs 2029年)
2.3.2 グローバルの位置情報広告市場規模、市場シェア(タイプ別)(2018年~2023年)
2.4 位置情報広告セグメント、用途別
2.4.1 リテール
2.4.2 ホスピタリティ
2.4.3 ヘルスケア
2.4.4 BFSI
2.4.5 教育
2.4.6 交通・物流
2.4.7 自動車
2.4.8 その他
2.5 位置情報広告市場規模:用途別
2.5.1 位置情報広告市場規模、CAGR(用途別)(2018年 vs 2022年 vs 2029年)
2.5.2 グローバルの位置情報広告市場規模、市場シェア(用途別)(2018年~2023年)
3 位置情報広告市場規模:プレイヤー別
3.1 位置情報広告市場規模、市場シェア(プレイヤー別)
3.1.1 グローバルにおける位置情報広告市場の収益規模、プレイヤー別(2018年~2023年)
3.1.2 グローバルにおける位置情報広告市場の収益シェア、プレイヤー別(2018年~2023年)
3.2 グローバルの位置情報広告市場キープレイヤー拠点および提供製品
3.3 市場集中度分析
3.3.1 競合情勢分析
3.3.2 集中度レシオ(CR3、CR5、CR10)(2021年~2023年)
3.4 新製品・潜在的参入
3.5 M&A、拡大
4 位置情報広告、地域別
4.1 位置情報広告市場規模(地域別)(2018年~2023年)
4.2 アメリカズにおける位置情報広告市場規模成長(2018年〜2023年)
4.3 APACにおける位置情報広告市場規模成長(2018年〜2023年)
4.4 ヨーロッパにおける位置情報広告市場規模成長(2018年〜2023年)
4.5 中東・アフリカにおける位置情報広告市場規模成長(2018年〜2023年)
5 アメリカズ
5.1 アメリカズにおける位置情報広告市場規模、国別(2018年〜2023年)
5.2 アメリカズにおける位置情報広告市場規模、タイプ別(2018年〜2023年)
5.3 アメリカズにおける位置情報広告市場規模、用途別(2018年〜2023年)
5.4 米国
5.5 カナダ
5.6 メキシコ
5.7 ブラジル
6 APAC
6.1 APACにおける位置情報広告市場規模、地域別(2018年〜2023年)
6.2 APACにおける位置情報広告市場規模、タイプ別(2018年〜2023年)
6.3 APACにおける位置情報広告市場規模、用途別(2018年〜2023年)
6.4 中国
6.5 日本
6.6 韓国
6.7 東南アジア
6.8 インド
6.9 オーストラリア
7 ヨーロッパ
7.1 ヨーロッパの位置情報広告 国別(2018年~2023年)
7.2 ヨーロッパにおける位置情報広告市場規模、タイプ別(2018年〜2023年)
7.3 ヨーロッパにおける位置情報広告市場規模、用途別(2018年〜2023年)
7.4 ドイツ
7.5 フランス
7.6 英国
7.7 イタリア
7.8 ロシア
8 中東・アフリカ
8.1 中東・アフリカの位置情報広告 地域別(2018年~2023年)
8.2 中東・アフリカにおける位置情報広告市場規模、タイプ別(2018年〜2023年)
8.3 中東・アフリカにおける位置情報広告市場規模、用途別(2018年〜2023年)
8.4 エジプト
8.5 南アフリカ
8.6 イスラエル
8.7 トルコ
8.8 GCC地域
9 市場ドライバー・課題・トレンド
9.1 市場ドライバー・成長機会
9.2 市場課題・リスク
9.3 業界トレンド
10 グローバルの位置情報広告市場、市場予測
10.1 グローバルの位置情報広告、市場予測(地域別)(2024年~2029年)
10.1.1 グローバルの位置情報広告、市場予測(地域別)(2024年~2029年)
10.1.2 アメリカズの位置情報広告、市場予測
10.1.3 APACの位置情報広告、市場予測
10.1.4 ヨーロッパの位置情報広告、市場予測
10.1.5 中東・アフリカの位置情報広告、市場予測
10.2 アメリカズの位置情報広告、市場予測(国別)(2024年~2029年)
10.3 APACの位置情報広告、市場予測(地域別)(2024年~2029年)
10.4 ヨーロッパの位置情報広告、市場予測(国別)(2024年~2029年)
10.5 中東・アフリカの位置情報広告、市場予測(地域別)(2024年~2029年)
10.6 グローバルの位置情報広告、市場予測(タイプ別)(2024年~2029年)
10.7 グローバルの位置情報広告、市場予測(用途別)(2024年~2029年)
11 キープレイヤー分析
11.1 Cirius Technologies
11.1.1 Cirius Technologies:企業情報
11.1.2 Cirius Technologies:位置情報広告分野の提供製品
11.1.3 Cirius Technologies:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.1.4 Cirius Technologies:主要事業概要
11.1.5 Cirius Technologies:直近の展開
11.2 Foursquare
11.2.1 Foursquare:企業情報
11.2.2 Foursquare:位置情報広告分野の提供製品
11.2.3 Foursquare:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.2.4 Foursquare:主要事業概要
11.2.5 Foursquare:直近の展開
11.3 PlaceIQ
11.3.1 PlaceIQ:企業情報
11.3.2 PlaceIQ:位置情報広告分野の提供製品
11.3.3 PlaceIQ:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.3.4 PlaceIQ:主要事業概要
11.3.5 PlaceIQ:直近の展開
11.4 GroundTruth
11.4.1 GroundTruth:企業情報
11.4.2 GroundTruth:位置情報広告分野の提供製品
11.4.3 GroundTruth:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.4.4 GroundTruth:主要事業概要
11.4.5 GroundTruth:直近の展開
11.5 Quotient
11.5.1 Quotient:企業情報
11.5.2 Quotient:位置情報広告分野の提供製品
11.5.3 Quotient:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.5.4 Quotient:主要事業概要
11.5.5 Quotient:直近の展開
11.6 Groupon
11.6.1 Groupon:企業情報
11.6.2 Groupon:位置情報広告分野の提供製品
11.6.3 Groupon:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.6.4 Groupon:主要事業概要
11.6.5 Groupon:直近の展開
11.7 Placecast
11.7.1 Placecast:企業情報
11.7.2 Placecast:位置情報広告分野の提供製品
11.7.3 Placecast:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.7.4 Placecast:主要事業概要
11.7.5 Placecast:直近の展開
11.8 Scanbuy
11.8.1 Scanbuy:企業情報
11.8.2 Scanbuy:位置情報広告分野の提供製品
11.8.3 Scanbuy:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.8.4 Scanbuy:主要事業概要
11.8.5 Scanbuy:直近の展開
11.9 Shopkick
11.9.1 Shopkick:企業情報
11.9.2 Shopkick:位置情報広告分野の提供製品
11.9.3 Shopkick:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.9.4 Shopkick:主要事業概要
11.9.5 Shopkick:直近の展開
11.10 Telenity
11.10.1 Telenity:企業情報
11.10.2 Telenity:位置情報広告分野の提供製品
11.10.3 Telenity:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.10.4 Telenity:主要事業概要
11.10.5 Telenity:直近の展開
11.11 AdMoove
11.11.1 AdMoove:企業情報
11.11.2 AdMoove:位置情報広告分野の提供製品
11.11.3 AdMoove:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.11.4 AdMoove:主要事業概要
11.11.5 AdMoove:直近の展開
11.12 AdNear
11.12.1 AdNear:企業情報
11.12.2 AdNear:位置情報広告分野の提供製品
11.12.3 AdNear:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.12.4 AdNear:主要事業概要
11.12.5 AdNear:直近の展開
11.13 Sekel Tech
11.13.1 Sekel Tech:企業情報
11.13.2 Sekel Tech:位置情報広告分野の提供製品
11.13.3 Sekel Tech:位置情報広告収益・グロスマージンおよび市場シェア(2018年~2023年)
11.13.4 Sekel Tech:主要事業概要
11.13.5 Sekel Tech:直近の展開
12 調査の結果・結論
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Description
The widespread adoption of smartphones and other mobile devices has been a significant driver for location-based advertising. As more people carry these devices with them wherever they go, it enables advertisers to target users based on their precise location and deliver relevant ads.
Advancements in location tracking technologies such as GPS (Global Positioning System), Wi-Fi, beacons, and NFC (Near Field Communication) have made it easier for advertisers to identify the real-time location of users. These technologies provide accurate and up-to-date location data, enabling targeted and personalized advertising campaigns.
Location-based advertising allows for highly targeted and personalized marketing messages. By leveraging location data, advertisers can deliver ads that are relevant to the user's immediate surroundings, preferences, and interests. This level of personalization enhances user engagement and increases the effectiveness of advertising campaigns.
Location-based advertising refers to the practice of delivering targeted advertisements to individuals based on their geographic location. It leverages technologies such as GPS, Wi-Fi, and cellular networks to determine the location of mobile devices or other connected devices. By knowing a user's location, advertisers can deliver relevant and timely ads that are tailored to their specific context.
LPI (LP Information)' newest research report, the “Location-based Advertising Industry Forecast” looks at past sales and reviews total world Location-based Advertising sales in 2022, providing a comprehensive analysis by region and market sector of projected Location-based Advertising sales for 2023 through 2029. With Location-based Advertising sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Location-based Advertising industry.
This Insight Report provides a comprehensive analysis of the global Location-based Advertising landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Location-based Advertising portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Location-based Advertising market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Location-based Advertising and breaks down the forecast by type, by application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Location-based Advertising.
This report presents a comprehensive overview, market shares, and growth opportunities of Location-based Advertising market by product type, application, key players and key regions and countries.
Market Segmentation:
Segmentation by type
Geo-Fencing
Geo Conquesting
Beacons
Geo-Targeting
Other
Segmentation by application
Retail
Hospitality
Healthcare
BFSI
Education
Transportation and Logistics
Automotive
Others
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Cirius Technologies
Foursquare
PlaceIQ
GroundTruth
Quotient
Groupon
Placecast
Scanbuy
Shopkick
Telenity
AdMoove
AdNear
Sekel Tech
Table of Contents
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Location-based Advertising Market Size 2018-2029
2.1.2 Location-based Advertising Market Size CAGR by Region 2018 VS 2022 VS 2029
2.2 Location-based Advertising Segment by Type
2.2.1 Geo-Fencing
2.2.2 Geo Conquesting
2.2.3 Beacons
2.2.4 Geo-Targeting
2.2.5 Other
2.3 Location-based Advertising Market Size by Type
2.3.1 Location-based Advertising Market Size CAGR by Type (2018 VS 2022 VS 2029)
2.3.2 Global Location-based Advertising Market Size Market Share by Type (2018-2023)
2.4 Location-based Advertising Segment by Application
2.4.1 Retail
2.4.2 Hospitality
2.4.3 Healthcare
2.4.4 BFSI
2.4.5 Education
2.4.6 Transportation and Logistics
2.4.7 Automotive
2.4.8 Others
2.5 Location-based Advertising Market Size by Application
2.5.1 Location-based Advertising Market Size CAGR by Application (2018 VS 2022 VS 2029)
2.5.2 Global Location-based Advertising Market Size Market Share by Application (2018-2023)
3 Location-based Advertising Market Size by Player
3.1 Location-based Advertising Market Size Market Share by Players
3.1.1 Global Location-based Advertising Revenue by Players (2018-2023)
3.1.2 Global Location-based Advertising Revenue Market Share by Players (2018-2023)
3.2 Global Location-based Advertising Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2021-2023)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Location-based Advertising by Regions
4.1 Location-based Advertising Market Size by Regions (2018-2023)
4.2 Americas Location-based Advertising Market Size Growth (2018-2023)
4.3 APAC Location-based Advertising Market Size Growth (2018-2023)
4.4 Europe Location-based Advertising Market Size Growth (2018-2023)
4.5 Middle East & Africa Location-based Advertising Market Size Growth (2018-2023)
5 Americas
5.1 Americas Location-based Advertising Market Size by Country (2018-2023)
5.2 Americas Location-based Advertising Market Size by Type (2018-2023)
5.3 Americas Location-based Advertising Market Size by Application (2018-2023)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Location-based Advertising Market Size by Region (2018-2023)
6.2 APAC Location-based Advertising Market Size by Type (2018-2023)
6.3 APAC Location-based Advertising Market Size by Application (2018-2023)
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Location-based Advertising by Country (2018-2023)
7.2 Europe Location-based Advertising Market Size by Type (2018-2023)
7.3 Europe Location-based Advertising Market Size by Application (2018-2023)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Location-based Advertising by Region (2018-2023)
8.2 Middle East & Africa Location-based Advertising Market Size by Type (2018-2023)
8.3 Middle East & Africa Location-based Advertising Market Size by Application (2018-2023)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Location-based Advertising Market Forecast
10.1 Global Location-based Advertising Forecast by Regions (2024-2029)
10.1.1 Global Location-based Advertising Forecast by Regions (2024-2029)
10.1.2 Americas Location-based Advertising Forecast
10.1.3 APAC Location-based Advertising Forecast
10.1.4 Europe Location-based Advertising Forecast
10.1.5 Middle East & Africa Location-based Advertising Forecast
10.2 Americas Location-based Advertising Forecast by Country (2024-2029)
10.2.1 United States Location-based Advertising Market Forecast
10.2.2 Canada Location-based Advertising Market Forecast
10.2.3 Mexico Location-based Advertising Market Forecast
10.2.4 Brazil Location-based Advertising Market Forecast
10.3 APAC Location-based Advertising Forecast by Region (2024-2029)
10.3.1 China Location-based Advertising Market Forecast
10.3.2 Japan Location-based Advertising Market Forecast
10.3.3 Korea Location-based Advertising Market Forecast
10.3.4 Southeast Asia Location-based Advertising Market Forecast
10.3.5 India Location-based Advertising Market Forecast
10.3.6 Australia Location-based Advertising Market Forecast
10.4 Europe Location-based Advertising Forecast by Country (2024-2029)
10.4.1 Germany Location-based Advertising Market Forecast
10.4.2 France Location-based Advertising Market Forecast
10.4.3 UK Location-based Advertising Market Forecast
10.4.4 Italy Location-based Advertising Market Forecast
10.4.5 Russia Location-based Advertising Market Forecast
10.5 Middle East & Africa Location-based Advertising Forecast by Region (2024-2029)
10.5.1 Egypt Location-based Advertising Market Forecast
10.5.2 South Africa Location-based Advertising Market Forecast
10.5.3 Israel Location-based Advertising Market Forecast
10.5.4 Turkey Location-based Advertising Market Forecast
10.5.5 GCC Countries Location-based Advertising Market Forecast
10.6 Global Location-based Advertising Forecast by Type (2024-2029)
10.7 Global Location-based Advertising Forecast by Application (2024-2029)
11 Key Players Analysis
11.1 Cirius Technologies
11.1.1 Cirius Technologies Company Information
11.1.2 Cirius Technologies Location-based Advertising Product Offered
11.1.3 Cirius Technologies Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.1.4 Cirius Technologies Main Business Overview
11.1.5 Cirius Technologies Latest Developments
11.2 Foursquare
11.2.1 Foursquare Company Information
11.2.2 Foursquare Location-based Advertising Product Offered
11.2.3 Foursquare Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.2.4 Foursquare Main Business Overview
11.2.5 Foursquare Latest Developments
11.3 PlaceIQ
11.3.1 PlaceIQ Company Information
11.3.2 PlaceIQ Location-based Advertising Product Offered
11.3.3 PlaceIQ Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.3.4 PlaceIQ Main Business Overview
11.3.5 PlaceIQ Latest Developments
11.4 GroundTruth
11.4.1 GroundTruth Company Information
11.4.2 GroundTruth Location-based Advertising Product Offered
11.4.3 GroundTruth Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.4.4 GroundTruth Main Business Overview
11.4.5 GroundTruth Latest Developments
11.5 Quotient
11.5.1 Quotient Company Information
11.5.2 Quotient Location-based Advertising Product Offered
11.5.3 Quotient Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.5.4 Quotient Main Business Overview
11.5.5 Quotient Latest Developments
11.6 Groupon
11.6.1 Groupon Company Information
11.6.2 Groupon Location-based Advertising Product Offered
11.6.3 Groupon Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.6.4 Groupon Main Business Overview
11.6.5 Groupon Latest Developments
11.7 Placecast
11.7.1 Placecast Company Information
11.7.2 Placecast Location-based Advertising Product Offered
11.7.3 Placecast Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.7.4 Placecast Main Business Overview
11.7.5 Placecast Latest Developments
11.8 Scanbuy
11.8.1 Scanbuy Company Information
11.8.2 Scanbuy Location-based Advertising Product Offered
11.8.3 Scanbuy Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.8.4 Scanbuy Main Business Overview
11.8.5 Scanbuy Latest Developments
11.9 Shopkick
11.9.1 Shopkick Company Information
11.9.2 Shopkick Location-based Advertising Product Offered
11.9.3 Shopkick Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.9.4 Shopkick Main Business Overview
11.9.5 Shopkick Latest Developments
11.10 Telenity
11.10.1 Telenity Company Information
11.10.2 Telenity Location-based Advertising Product Offered
11.10.3 Telenity Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.10.4 Telenity Main Business Overview
11.10.5 Telenity Latest Developments
11.11 AdMoove
11.11.1 AdMoove Company Information
11.11.2 AdMoove Location-based Advertising Product Offered
11.11.3 AdMoove Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.11.4 AdMoove Main Business Overview
11.11.5 AdMoove Latest Developments
11.12 AdNear
11.12.1 AdNear Company Information
11.12.2 AdNear Location-based Advertising Product Offered
11.12.3 AdNear Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.12.4 AdNear Main Business Overview
11.12.5 AdNear Latest Developments
11.13 Sekel Tech
11.13.1 Sekel Tech Company Information
11.13.2 Sekel Tech Location-based Advertising Product Offered
11.13.3 Sekel Tech Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
11.13.4 Sekel Tech Main Business Overview
11.13.5 Sekel Tech Latest Developments
12 Research Findings and Conclusion
List of Tables Table 1. Location-based Advertising Market Size CAGR by Region (2018 VS 2022 VS 2029) & ($ Millions) Table 2. Major Players of Geo-Fencing Table 3. Major Players of Geo Conquesting Table 4. Major Players of Beacons Table 5. Major Players of Geo-Targeting Table 6. Major Players of Other Table 7. Location-based Advertising Market Size CAGR by Type (2018 VS 2022 VS 2029) & ($ Millions) Table 8. Global Location-based Advertising Market Size by Type (2018-2023) & ($ Millions) Table 9. Global Location-based Advertising Market Size Market Share by Type (2018-2023) Table 10. Location-based Advertising Market Size CAGR by Application (2018 VS 2022 VS 2029) & ($ Millions) Table 11. Global Location-based Advertising Market Size by Application (2018-2023) & ($ Millions) Table 12. Global Location-based Advertising Market Size Market Share by Application (2018-2023) Table 13. Global Location-based Advertising Revenue by Players (2018-2023) & ($ Millions) Table 14. Global Location-based Advertising Revenue Market Share by Player (2018-2023) Table 15. Location-based Advertising Key Players Head office and Products Offered Table 16. Location-based Advertising Concentration Ratio (CR3, CR5 and CR10) & (2021-2023) Table 17. New Products and Potential Entrants Table 18. Mergers & Acquisitions, Expansion Table 19. Global Location-based Advertising Market Size by Regions 2018-2023 & ($ Millions) Table 20. Global Location-based Advertising Market Size Market Share by Regions (2018-2023) Table 21. Global Location-based Advertising Revenue by Country/Region (2018-2023) & ($ millions) Table 22. Global Location-based Advertising Revenue Market Share by Country/Region (2018-2023) Table 23. Americas Location-based Advertising Market Size by Country (2018-2023) & ($ Millions) Table 24. Americas Location-based Advertising Market Size Market Share by Country (2018-2023) Table 25. Americas Location-based Advertising Market Size by Type (2018-2023) & ($ Millions) Table 26. Americas Location-based Advertising Market Size Market Share by Type (2018-2023) Table 27. Americas Location-based Advertising Market Size by Application (2018-2023) & ($ Millions) Table 28. Americas Location-based Advertising Market Size Market Share by Application (2018-2023) Table 29. APAC Location-based Advertising Market Size by Region (2018-2023) & ($ Millions) Table 30. APAC Location-based Advertising Market Size Market Share by Region (2018-2023) Table 31. APAC Location-based Advertising Market Size by Type (2018-2023) & ($ Millions) Table 32. APAC Location-based Advertising Market Size Market Share by Type (2018-2023) Table 33. APAC Location-based Advertising Market Size by Application (2018-2023) & ($ Millions) Table 34. APAC Location-based Advertising Market Size Market Share by Application (2018-2023) Table 35. Europe Location-based Advertising Market Size by Country (2018-2023) & ($ Millions) Table 36. Europe Location-based Advertising Market Size Market Share by Country (2018-2023) Table 37. Europe Location-based Advertising Market Size by Type (2018-2023) & ($ Millions) Table 38. Europe Location-based Advertising Market Size Market Share by Type (2018-2023) Table 39. Europe Location-based Advertising Market Size by Application (2018-2023) & ($ Millions) Table 40. Europe Location-based Advertising Market Size Market Share by Application (2018-2023) Table 41. Middle East & Africa Location-based Advertising Market Size by Region (2018-2023) & ($ Millions) Table 42. Middle East & Africa Location-based Advertising Market Size Market Share by Region (2018-2023) Table 43. Middle East & Africa Location-based Advertising Market Size by Type (2018-2023) & ($ Millions) Table 44. Middle East & Africa Location-based Advertising Market Size Market Share by Type (2018-2023) Table 45. Middle East & Africa Location-based Advertising Market Size by Application (2018-2023) & ($ Millions) Table 46. Middle East & Africa Location-based Advertising Market Size Market Share by Application (2018-2023) Table 47. Key Market Drivers & Growth Opportunities of Location-based Advertising Table 48. Key Market Challenges & Risks of Location-based Advertising Table 49. Key Industry Trends of Location-based Advertising Table 50. Global Location-based Advertising Market Size Forecast by Regions (2024-2029) & ($ Millions) Table 51. Global Location-based Advertising Market Size Market Share Forecast by Regions (2024-2029) Table 52. Global Location-based Advertising Market Size Forecast by Type (2024-2029) & ($ Millions) Table 53. Global Location-based Advertising Market Size Forecast by Application (2024-2029) & ($ Millions) Table 54. Cirius Technologies Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 55. Cirius Technologies Location-based Advertising Product Offered Table 56. Cirius Technologies Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 57. Cirius Technologies Main Business Table 58. Cirius Technologies Latest Developments Table 59. Foursquare Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 60. Foursquare Location-based Advertising Product Offered Table 61. Foursquare Main Business Table 62. Foursquare Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 63. Foursquare Latest Developments Table 64. PlaceIQ Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 65. PlaceIQ Location-based Advertising Product Offered Table 66. PlaceIQ Main Business Table 67. PlaceIQ Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 68. PlaceIQ Latest Developments Table 69. GroundTruth Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 70. GroundTruth Location-based Advertising Product Offered Table 71. GroundTruth Main Business Table 72. GroundTruth Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 73. GroundTruth Latest Developments Table 74. Quotient Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 75. Quotient Location-based Advertising Product Offered Table 76. Quotient Main Business Table 77. Quotient Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 78. Quotient Latest Developments Table 79. Groupon Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 80. Groupon Location-based Advertising Product Offered Table 81. Groupon Main Business Table 82. Groupon Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 83. Groupon Latest Developments Table 84. Placecast Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 85. Placecast Location-based Advertising Product Offered Table 86. Placecast Main Business Table 87. Placecast Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 88. Placecast Latest Developments Table 89. Scanbuy Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 90. Scanbuy Location-based Advertising Product Offered Table 91. Scanbuy Main Business Table 92. Scanbuy Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 93. Scanbuy Latest Developments Table 94. Shopkick Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 95. Shopkick Location-based Advertising Product Offered Table 96. Shopkick Main Business Table 97. Shopkick Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 98. Shopkick Latest Developments Table 99. Telenity Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 100. Telenity Location-based Advertising Product Offered Table 101. Telenity Main Business Table 102. Telenity Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 103. Telenity Latest Developments Table 104. AdMoove Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 105. AdMoove Location-based Advertising Product Offered Table 106. AdMoove Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 107. AdMoove Main Business Table 108. AdMoove Latest Developments Table 109. AdNear Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 110. AdNear Location-based Advertising Product Offered Table 111. AdNear Main Business Table 112. AdNear Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 113. AdNear Latest Developments Table 114. Sekel Tech Details, Company Type, Location-based Advertising Area Served and Its Competitors Table 115. Sekel Tech Location-based Advertising Product Offered Table 116. Sekel Tech Main Business Table 117. Sekel Tech Location-based Advertising Revenue ($ million), Gross Margin and Market Share (2018-2023) Table 118. Sekel Tech Latest Developments List of Figures Figure 1. Location-based Advertising Report Years Considered Figure 2. Research Objectives Figure 3. Research Methodology Figure 4. Research Process and Data Source Figure 5. Global Location-based Advertising Market Size Growth Rate 2018-2029 ($ Millions) Figure 6. Location-based Advertising Sales by Geographic Region (2018, 2022 & 2029) & ($ millions) Figure 7. Location-based Advertising Sales Market Share by Country/Region (2022) Figure 8. Location-based Advertising Sales Market Share by Country/Region (2018, 2022 & 2029) Figure 9. Global Location-based Advertising Market Size Market Share by Type in 2022 Figure 10. Location-based Advertising in Retail Figure 11. Global Location-based Advertising Market: Retail (2018-2023) & ($ Millions) Figure 12. Location-based Advertising in Hospitality Figure 13. Global Location-based Advertising Market: Hospitality (2018-2023) & ($ Millions) Figure 14. Location-based Advertising in Healthcare Figure 15. Global Location-based Advertising Market: Healthcare (2018-2023) & ($ Millions) Figure 16. Location-based Advertising in BFSI Figure 17. Global Location-based Advertising Market: BFSI (2018-2023) & ($ Millions) Figure 18. Location-based Advertising in Education Figure 19. Global Location-based Advertising Market: Education (2018-2023) & ($ Millions) Figure 20. Location-based Advertising in Transportation and Logistics Figure 21. Global Location-based Advertising Market: Transportation and Logistics (2018-2023) & ($ Millions) Figure 22. Location-based Advertising in Automotive Figure 23. Global Location-based Advertising Market: Automotive (2018-2023) & ($ Millions) Figure 24. Location-based Advertising in Others Figure 25. Global Location-based Advertising Market: Others (2018-2023) & ($ Millions) Figure 26. Global Location-based Advertising Market Size Market Share by Application in 2022 Figure 27. Global Location-based Advertising Revenue Market Share by Player in 2022 Figure 28. Global Location-based Advertising Market Size Market Share by Regions (2018-2023) Figure 29. Americas Location-based Advertising Market Size 2018-2023 ($ Millions) Figure 30. APAC Location-based Advertising Market Size 2018-2023 ($ Millions) Figure 31. Europe Location-based Advertising Market Size 2018-2023 ($ Millions) Figure 32. Middle East & Africa Location-based Advertising Market Size 2018-2023 ($ Millions) Figure 33. Americas Location-based Advertising Value Market Share by Country in 2022 Figure 34. United States Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 35. Canada Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 36. Mexico Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 37. Brazil Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 38. APAC Location-based Advertising Market Size Market Share by Region in 2022 Figure 39. APAC Location-based Advertising Market Size Market Share by Type in 2022 Figure 40. APAC Location-based Advertising Market Size Market Share by Application in 2022 Figure 41. China Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 42. Japan Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 43. Korea Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 44. Southeast Asia Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 45. India Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 46. Australia Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 47. Europe Location-based Advertising Market Size Market Share by Country in 2022 Figure 48. Europe Location-based Advertising Market Size Market Share by Type (2018-2023) Figure 49. Europe Location-based Advertising Market Size Market Share by Application (2018-2023) Figure 50. Germany Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 51. France Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 52. UK Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 53. Italy Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 54. Russia Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 55. Middle East & Africa Location-based Advertising Market Size Market Share by Region (2018-2023) Figure 56. Middle East & Africa Location-based Advertising Market Size Market Share by Type (2018-2023) Figure 57. Middle East & Africa Location-based Advertising Market Size Market Share by Application (2018-2023) Figure 58. Egypt Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 59. South Africa Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 60. Israel Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 61. Turkey Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 62. GCC Country Location-based Advertising Market Size Growth 2018-2023 ($ Millions) Figure 63. Americas Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 64. APAC Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 65. Europe Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 66. Middle East & Africa Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 67. United States Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 68. Canada Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 69. Mexico Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 70. Brazil Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 71. China Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 72. Japan Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 73. Korea Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 74. Southeast Asia Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 75. India Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 76. Australia Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 77. Germany Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 78. France Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 79. UK Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 80. Italy Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 81. Russia Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 82. Spain Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 83. Egypt Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 84. South Africa Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 85. Israel Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 86. Turkey Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 87. GCC Countries Location-based Advertising Market Size 2024-2029 ($ Millions) Figure 88. Global Location-based Advertising Market Size Market Share Forecast by Type (2024-2029) Figure 89. Global Location-based Advertising Market Size Market Share Forecast by Application (2024-2029)