主要なハイライト

• 中小企業の増加は、ヨーロッパの主要都市全体で見られるトレンドです。また、新しい働き方は、場所や業種に特有のものではありません。これらのトレンドは、ヨーロッパにおけるフレキシブルオフィス市場を活性化させています。さらに、この地域におけるスタートアップの増加も市場の成長を後押しすることが期待されています。

デジタルシステムの重要性の高まりと、知識集約型タスクを完了する必要性が、従業員のオフィスまたは任意の場所で独立して働きたいという高まる欲求に変わりました。
これは、ヨーロッパの企業に自社のオフィススペースをより効率的に活用し、従業員の移動時間を削減し、従業員の満足度を向上させる機会を提供しました。その結果、作業効率と生産性が向上します。これにより、予測期間中にフレキシブルオフィス市場が成長するでしょう。
柔軟なオフィス市場は、COVID-19パンデミックの否定的な影響を最も受けやすいセクターの一つです。一方では、ロックダウン措置により何百万人もの人々が自宅で働かなければならず、他方では、契約の短期的な性質が柔軟なオフィスの占有率を非常に低くしています。ダブリンやストックホルムでは、長期契約と高額な家賃が一部の入居者をより柔軟なプロパティソリューションへとシフトさせており、これらの要因がダイナミックなフレックススペース市場を推進しています。

• 柔軟なオフィススペースの需要は引き続き増加していますが、このモデルのさらなる採用にはいくつかの障害があります。一般的に提起される懸念には、よりオープンな環境における情報セキュリティ、機密性、およびプライバシーの問題が含まれています。これにより、企業はマーケティングへの潜在的な影響について心配しており、特にブランドを弱める可能性があるためです。しかし、そのような懸念は、企業がポートフォリオに十分な柔軟なスペースを持たないリスクによって上回っているようです。これは、労働市場の変化によるもので、多くの雇用主が最も高度なスキルを持つ労働者を保持または引き付けることについて心配しています。

西ヨーロッパが市場をリードしています

ヨーロッパにおけるリース活動の大幅な減少

コロナウイルス（COVID-19）パンデミックは、2020年と2021年の欧州オフィス市場において、リース活動を大幅に減少させました。両年のテイクアップは過去5年間の基準を下回りましたが、2021年の下半期には顕著な増加が見られました。2022年上半期の431万平方メートルのテイクアップは、欧州オフィス市場が迅速に回復していることを示しています。欧州で最も活況なオフィス不動産投資市場のいくつかは、ベルリン、ハンブルク、ミュンヘン、フランクフルトのドイツの4大都市や、パリ、ロンドンにあります。

• 1 イントロダクション

  • 1.1 調査の前提

  • 1.2 本調査の範囲

• 2 調査手法

  • 2.1 分析手法

  • 2.2 調査フェーズ

• 3 エグゼクティブサマリー

• 4 市場力学・考察

  • 4.1 現状の市場シナリオ

  • 4.2 技術動向

  • 4.3 業界バリューチェーン分析

  • 4.4 政府規制・取り組み

  • 4.5 オフィス賃料に関するインサイト

  • 4.6 オフィススペース計画への洞察

  • 4.7 COVID-19の市場インパクト

• 5 市場ダイナミクス

  • 5.1 促進要因

  • 5.2 抑制要因

  • 5.3 市場機会

  • 5.4 業界魅力度 - ポーターのファイブフォース分析

    • 5.4.1 サプライヤーの交渉力

    • 5.4.2 消費者/買い手の交渉力

    • 5.4.3 新規参入の脅威

    • 5.4.4 代替品の脅威

    • 5.4.5 競合・競争状況の激しさ

• 6 市場セグメンテーション

  • 6.1 タイプ別

    • 6.1.1 プライベートオフィス

    • 6.1.2 コワーキングスペース

    • 6.1.3 バーチャルオフィス

  • 6.2 エンドユーザー別

    • 6.2.1 IT・通信

    • 6.2.2 メディア・エンターテインメント

    • 6.2.3 小売・消費財

  • 6.3 地域別

    • 6.3.1 ドイツ

    • 6.3.2 英国

    • 6.3.3 フランス

    • 6.3.4 その他のヨーロッパ

• 7 競合情勢

  • 7.1 概要：市場集中度と主要企業

  • 7.2 企業プロファイル

    • 7.2.1 The Office Group

    • 7.2.2 WeWork

    • 7.2.3 WOJO

    • 7.2.4 Regus Group

    • 7.2.5 Mindspace

    • 7.2.6 KNOTEL

    • 7.2.7 Ordnung ApS

    • 7.2.8 Matrikel1

    • 7.2.9 Green desk

    • 7.2.10 DBH Business Services

• 8 市場機会と今後の動向

• 9 付録

• 10 免責事項

The Europe Flexible Office Market size is estimated at USD 17.93 billion in 2024, and is expected to reach USD 29.83 billion by 2029, growing at a CAGR of 10.72% during the forecast period (2024-2029).

Key Highlights

• The increase in small and medium-sized businesses is a trend observed across all major cities of Europe, while new working practices are neither location nor sector-specific. These trends have fueled the flexible office market in Europe. Additionally, the rise in the number of startups in the region is also expected to boost the market's growth.
• The growing significance of digital systems and the need for completing knowledge-intensive tasks has transformed into a surging desire among employees to work from the office or from any desired location in an independent way.
• This has offered firms in Europe a chance to utilize their office space more proficiently, reduce the traveling hours of employees, and increase employee satisfaction, thereby boosting their work efficiency and productivity. This will help the flexible office market grow during the forecasted period.
• The flexible office market is among the sectors that are mostly exposed to the negative impact of the COVID-19 pandemic. On the one hand, the lockdown measures have forced millions of people to work from home and, on the other hand, the short-term nature of contracts have left flexible offices with very low occupancy rates across Europe. In Dublin and Stockholm, long leases and expensive rents have shifted some occupiers towards more flexible property solutions, and these factors are drivng the dynamic flexspace markets.
• Although the demand for flexible office space continues to grow, there are some obstacles standing in the way of the further adoption of this model. Commonly raised concerns include the issues of information security, confidentiality, and privacy in a more open environment. This is leading to the companies being worried about the potential impact on their marketing, especially because it could weaken their brands. But such concerns seem outweighed by the risk that companies may not have enough flexible space in their portfolios. This is due to the developments in the labor market, with many employers worrying about either keeping or attracting the most highly skilled workers.

Europe Flexible Office Market Trends

Western Europe Leading the Market

With the rise in self-employment after the global financial crisis, cities such as London, Amsterdam, Dublin, Berlin, and Copenhagen have been the crucibles of the European flexible space boom.

They are not merely the cities where the market has grown the most rapidly, but they have also seen the greatest number of new providers and models. The value of office real estate investments in European cities was highest in the German cities incuding Berlin, Hamburg, Munich, and Frankfurt as of the second quarter of 2021. These four cities attracted a total investment value of about EUR 7.6 billion (USD 8.14 Billion).

The office property sector is one of Europe's biggest markets, Central Paris attracted EUR 4.3 billion (USD 4.61 Billion) in the second quarter of 2021. Central London was the third-ranking city and the only other that attracted investments of over EUR 1 billion (EUR 1.07 Billion). The other European cities had office real estate investments valued below EUR 1 billion (USD 1.07 Billion).

As of the first half of 2021, the West end area of London had the highest prime headline rents at EUR 125.5 (USD 134.56) per square meter per month. This was roughly EUR 50 (USD 53.61) per square meter more than Paris and London (City), which had the second- and third-highest rents, respectively, displayed.

Substantial Drop in Leasing Activity in Europe

The coronavirus (COVID-19) pandemic significantly reduced leasing activity in the European office market in 2020 and 2021. Although take-up in both years fell short of the five-year norm, there was a noticeable increase in the second half of 2021. The take-up of 4.31 million square meters in the first half of 2022 indicates that the European office market is on the fast track to recovery. Some of the busiest office real estate investment markets in Europe continue to be found in the big four German cities of Berlin, Hamburg, Munich, and Frankfurt, as well as Paris and London.

The annual rental prices per square meter of prime office spaces varied greatly across different European cities as of the second quarter of 2021. Office properties generally fulfill a number of criteria in order to be considered "prime properties".

These criteria range from good location (in the major commercial centers) to public transport accessibility and energy efficiency of the premises. It can be seen that the most expensive prime office spaces were rented out in London, the United Kingdom, according to figures from 2021.

The rental cost of prime office properties in London reached a value of EUR 1,405 (USD 1,505) per square meter per year. Paris and Stockholm completed the top three with rental rates of EUR 930 (USD 996) and EUR 700 (USD 750.35), respectively.

Europe Flexible Office Industry Overview

The European flexible office market is fragmented, with many players existing in the flexible office spaces market. Also, many more are entering the market to fulfill the rapid demand for casual environment offices. The companies in the European flexible office market are involved in several growth and expansion strategies to gain a competitive advantage. The major players include The Office Group, WeWork, WOJO, Regus Group, and Mindspace, among others.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

• 1 INTRODUCTION

  • 1.1 Study Assumptions

  • 1.2 Scope of the Study

• 2 RESEARCH METHODOLOGY

  • 2.1 Analysis Methodology

  • 2.2 Research Phases

• 3 EXECUTIVE SUMMARY

• 4 MARKET INSIGHTS AND DYNAMICS

  • 4.1 Current Market Scenario

  • 4.2 Technological Trends

  • 4.3 Industry Value Chain Analysis

  • 4.4 Government Regulations and Initiatives

  • 4.5 Insights into Office Rents

  • 4.6 Insights into Office Space Planning

  • 4.7 Impact of COVID-19 on the Market

• 5 MARKET DYNAMICS

  • 5.1 Drivers

  • 5.2 Restraints

  • 5.3 Opportunities

  • 5.4 Industry Attractiveness - Porter's Five Forces Analysis

    • 5.4.1 Bargaining Power of Suppliers

    • 5.4.2 Bargaining Power of Consumers/Buyers

    • 5.4.3 Threat of New Entrants

    • 5.4.4 Threat of Substitute Products

    • 5.4.5 Intensity of Competitive Rivalry

• 6 MARKET SEGMENTATION

  • 6.1 By Type

    • 6.1.1 Private Offices

    • 6.1.2 Co-working Spaces

    • 6.1.3 Virtual Offices

  • 6.2 By End User

    • 6.2.1 IT and Telecommunications

    • 6.2.2 Media and Entertainment

    • 6.2.3 Retail and Consumer Goods

  • 6.3 By Geography

    • 6.3.1 Germany

    • 6.3.2 United Kingdom

    • 6.3.3 France

    • 6.3.4 Rest of Europe

• 7 COMPETITIVE LANDSCAPE

  • 7.1 Overview (Market Concentration and Major Players)

  • 7.2 Company Profiles

    • 7.2.1 The Office Group

    • 7.2.2 WeWork

    • 7.2.3 WOJO

    • 7.2.4 Regus Group

    • 7.2.5 Mindspace

    • 7.2.6 KNOTEL

    • 7.2.7 Ordnung ApS

    • 7.2.8 Matrikel1

    • 7.2.9 Green desk

    • 7.2.10 DBH Business Services

• 8 MARKET OPPORTUNITIES AND FUTURE TRENDS

• 9 APPENDIX

• 10 DISCLAIMER